Imagine Center Tamagit Tuwwurt sɣur Satie Eljack

Imagine Center Tamagit Tuwwurt sɣur Satie Eljack d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

LfeṭṭaUnuɣ· 2021

Imagine Center Tamagit Tuwwurt

sɣur Satie Eljack

Amsaɣ: Satie

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Unuɣ

46,971

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #123218

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Imagine Center Tamagit Tuwwurt

Iswi-nsen d aseqdec n telγiwin, yiniten akked ttiknikt n usenfar i d-yekkan seg tidyanin n yoga. Asenfar s lmus n ugensu n daxel akked wammas, yefka i yinebgawen tirmit tasdidet akken ad sleḥlent tazmert-nsen. Ihi, asenfar n ulugu, imidyaten srid, iferdisen igrafiken akked ugdil εeqqben azal n wurγ akken ad ilint d tamagit tuwwurt tuffirt akken yebγa, i tallalt n yinebgawen n wammas akken ad sɛunt taremit tameqqrant n teywalt s uγur d usenfar n wammas. Asenfar-agi yesδuker deg-s taremit n usuzdef d yoga deg usenfar.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Imagine Center Tamagit Tuwwurt d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Imagine Center Tamagit Tuwwurt ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: The design is a visual identity and branding for a yoga and meditation center -"imagine Center"- where visuals and design play a main role to achieve the meditation and yoga center goals, therefore the golden ratio was used to abstract the ancient yoga pose "Sukhasana" reaching a balanced visual look that fits the character of the center. The logo was represented by the body shape and soul.
Tigejdiwin & Akemmus: The product's design used vector graphics editor. As a vector graphic, it can be scaled up and down without any loss to the quality of the image. The branding final design was submitted in both RGB and CMYK color variants for printing and social media marketing. The logo could be used separately by the Client to identify themselves by engraving it on different materials.
Tibzimin: Identity, Branding, Theme, Packaging, Logo, Meditation, Wellness, Spa, Yoga, Mental health
Tasnakta n Ufares: The shape of the human body in the "Sukhasana" yoga pose was an inspiration to use the golden ration creating a visual representation for the brand's idea, and it was implemented using vectors to reach the highest quality of print. simplicity is the most complicated form of beauty therefore the design took a very simple path yet very detailed and elegant.
Asewḥel n Usnulfu: Saudi Arabia has a wide range of diversity in cultures as well as varying history of arts in many different regions of this large country. The main challenge in the creative process was to come up with the theme and patterns in that connect and unify these regions in attempt to represent the Saudi Arabian multiple cultures.
Anadi: Meditation science in the kingdom of Saudi Arabia, is one of growing practices in society. Due to the response- to the field of relaxation- professional meditation centers are having more of attention from business investors and a shed of light by the known health care organizations. The design presents meditation using colors inspired from nature such as: Sun, Wood, Stone, sky, and greenery. And the graphic element on the design was inspired from the physical meditation and yoga poses.
Aseḥbiber: The brand profile and design was inspired by a main pose in yoga and meditation practices called "Sukhasana" where the physical shape of the body was used in the sketching of the logo and the soul is being represented with a shape and a color taking the center of the design as the soul is the center of the body. And as a designer and an artist meditation and yoga have been a big part of my creative thinking process, so when it came down to designing a profile for a yoga and meditation center, it gave a strong enough motive to practice my proficient into coming up with the identity.
Tanzagt n Usenfar: The project started in October 2020 and was successfully completed in January 2021 in Saudi Arabia, Riyadh.
Tanila n Umahil: The visual identity of the brand includes designs for the interior look of the center, packaging, signs, advertisements, and online media.