Yangzi River Asnas Uslig by Hangzhou JC Culture and Arts Co., Ltd is a highly esteemed winner of the very prestigious 2022 Tarbaḥt A' Design Award n Uzzal in Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant Competition Category.
UzzalUnuɣ· 2022
Yangzi River Asnas Uslig
by Hangzhou JC Culture and Arts Co., Ltd
Client: Hangzhou JC Culture and Arts Co., Ltd
Tarbaḥt A' Design Award n Uzzal Winner in Unuɣ Category
Verified Award Winner
Verify Award Status for #131546The Design
About Yangzi River Asnas Uslig
Aḍris n tektabt: Yangzi River d asnas uslig i yettwaxedmen i wemnadi agraghlan n tnedwa. Izirig i myeddan usugen seg lemwaj yetturaren n asif Yangtze. Azewwaɣ n lfeṭṭa d ini agejdan, yettwakksen seg alumunyum ittwaselken s uksijin, agalis agejdan n usebbaḍ. Izirigen aberkan akked umellal ttimmen tiseddast sinna sserwasen asif izzuɣer. Asegzi amaḍlan yessikkiḍ tazmert n taẓrigt d yiwenniten n tissas. Asnas-a yettuseqdec deg yisura yettwasiggzen i lecɣal n tejṛa. Aselkin yeqqim ittabaɛ asentel n lemwaj yetturaren n usebbaḍ.
The Recognition
About the Tarbaḥt A' Design Award n Uzzal
Yangzi River Asnas Uslig d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Yangzi River Asnas Uslig ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This product is a VI visual design project designed mainly for the Yangtze River International Conference Center. The interlaced lines are inspired by the undulating waves of the Yangtze River. The main color is silver, which is taken from the symbolic color of anodized aluminum, the main building material, showing the international and modern image of the International Conference Center. With the asymmetric design, it further enhances the visual tension and sense of strength of VI design, implying the courage and resolve of international leaders of all walks of life to face the storm in life.
- Production Technology
- VI and offline material design are mainly for international high-end users, and their style and structures could better match the style of business people.
It conveys the spiritual connotation of the Yangtze River International Conference Center beating various challenges. - Research
- 1. The Yangtze River gave birth to the civilization of Nanjing of nearly 2600 years. The Yangtze River as the element shows the unique regional culture of the city to all walks of life at home and abroad and conveied the cooperation attitude towards opening up and inclusiveness.
- Inspiration
- Inspired by the magnificent landscape of the Yangtze River, the brand image design continues the theme of "Waves Rolling One Higher Than Another" in architectural design. It convey the concept of inclusiveness and navigation of the Yangtze River International Conference Center.
- Operation Flow
- 1. With the inspiration source coming from the Yangtze River, it adopts asymmetric wave shape as the main constituent element.
2. Using silver and brown as the main colors and white lines, it symbolizes the endless and flowing river and the force of forging ahead.
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