Cloud Mountain Type Aḥric agejdan: Asuddes n usekkil by Meng Shenhui is a highly esteemed winner of the very prestigious 2022 Tarbaḥt A' Design Award n Lfeṭṭa in Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant Competition Category.
LfeṭṭaUnuɣ· 2022
Cloud Mountain Type Aḥric agejdan: Asuddes n usekkil
by Meng Shenhui
Client: Shenzhen Chengmei Culture Communication Co., LTD
Tarbaḥt A' Design Award n Lfeṭṭa Winner in Unuɣ Category
Verified Award Winner
Verify Award Status for #135379The Design
About Cloud Mountain Type Aḥric agejdan: Asuddes n usekkil
Cloud Mountain Type d anaw n usekkil i d-yekkan seg yidurar n usigna d wagu n Zhang Jiajie akked usebtar aqdim aciniwi n unẓar. Talɣiwin n yisekkilen srusuyent tugniwin timensayin ticiniwin n usigna d wedrar akked ubennu n ugemmay alaṭini. Yal asekkil yettwasuneɣ s ufus syen yettwaseɣ s useɣzan umḍin n tugna, yerna anaw-a n usekkil yezmer ad yettwaseqdec s tuɣzi yemgaraden. Ma neẓra-t s wallen mtawren aṭas, ttif-d yifecka yerna asekkil yeqqim yewɛer i tissin, am wakken ur nezmir ara ad neẓer talɣa n wedrar seg yixef-is.
The Recognition
About the Tarbaḥt A' Design Award n Lfeṭṭa
Cloud Mountain Type Aḥric agejdan: Asuddes n usekkil d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Cloud Mountain Type Aḥric agejdan: Asuddes n usekkil ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character. The Chinese saying: You cannot recognize the shape of a mountain when you stand on it. When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
- Dimensions & Packaging
- Variable size
- Tags
- Eastern culture and Western culture, Abstract and Concrete, Life meaning, Type design, Self-promotion
- Production Technology
- Photoshop, Pixelmator software, Hand drawing
- Design Challenge
- Eastern culture and Western culture, Abstract and Concrete, Full of life meaning
- Research
- When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
- Inspiration
- The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
- Project Duration
- The project started in 2016 in Beijing and finished in 2021 in Shenzhen, and was exhibited in New York, Berlin and Seoul.
- Operation Flow
- The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
- Team Members
- Meng Shenhui
- Image Credits
- Meng Shenhui
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