Raw Aẓekka n lkisan n lqahwa by Mustafa Bekiroglu

Raw Aẓekka n lkisan n lqahwa by Mustafa Bekiroglu is a highly esteemed winner of the very prestigious 2023 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Ifecka n Uswi, Tameṣṭa, Tisit d Usečči Competition Category.

LbrunzIfecka n Tanecwit· 2023

Raw Aẓekka n lkisan n lqahwa

by Mustafa Bekiroglu

Client: Bonna

Tarbaḥt A' Design Award n Lbrunz Winner in Ifecka n Tanecwit Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Raw Aẓekka n lkisan n lqahwa

Raw d aẓekka n lkisan n lqahwa i d-ittwaxedmen s porselan, yesɛan takisit n espresso, takisit n americano, takisit n latte, takisit n atay akked ddriper. Yal aḥric yettwaxdem s porselan aẓidan yerna yesɛa udmawen yettwaxzeren s wudem yettwasnen seg lqecc n weẓru akked isekla n lḥut (jellyfish). Lxedma-ya n usxazer tessenqas taẓayt n yal aḥric yerna tețțarra tiṭṭar (handles) ugar n leɛqel deg useqdec. Ddriper yezmer ad iṭṭef ar 24 n yigramen n lqahwa, yerna yessefru lqahwa i sin yimdanen. Udem-ines yettwaxzeren war ma iqecc, ur yețțawi ara ddriper ad iɣli neɣ ad izdi mi ara yețwaḥbes ɣef yiri-ines. Aẓekka-ya yețwaxdem akken ad isefk aḥric n usentel n lqahwa s wudem aqbuṛ (pour-over).

The Recognition

About the Tarbaḥt A' Design Award n Lbrunz

Raw Aẓekka n lkisan n lqahwa d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Raw Aẓekka n lkisan n lqahwa ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Raw Aẓekka n lkisan n lqahwa yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Raw offers you a better coffee brewing experience with its light porcelain material. Thanks to the carvings on them, the weight of each piece in the product family is lighter than the actual products on the market. In this sense, handle of the products are also more ergonomic.
Dimensions & Packaging: Americano Mug 340cc 105x84mm / Latte Mug 360cc 88x98mm/ Tea Cup 360cc 112x68mm / Espresso Mug 80cc 63x63mm
Tags: Porcelain, Experience, Coffee Ritual, Passion
Production Technology: Porcelain / Plastic forming method
Design Challenge: The challenge in this project was arranging the size of dripper. We analyzed the datas about Pour-Over Coffee brewing ritual and came up with the perfect dimensions. It has a chamber for brewing coffee for maximum 2 people. It can hold up to 24 grams of coffee in total. It is also a very light product with the savings in porcelain material. At the same time, drippers have a rolling problem when placed sideways on the table. We wanted to resolve this issue. Thanks to its carved outer surface, we prevented sliding and rolling movements.
Research: By observing the ritual of brewing coffee, we adjusted the measures that can take a measure of coffee into the drippers' chamber. We also revised our project by taking the opinions of baristas and coffee lovers. In conclusion, we designed lighter forms and came up with shell and jellyfish looking carvings on the outside of the surfaces. Which represents our passion in coffee.
Inspiration: Raw collections form inspiration comes from random pattern sketches with a pretty dreamy and passionate sense. The collection has points that inspired from natural forms and sea animal patterns. We wanted to create an organic and dynamic form to adapt it to the coffee brewing ritual.
Project Duration: in Spring 2022 in Istanbul, Turkey
Operation Flow: You can choose our Raw product family group to enjoy your coffee routine. Feel the heat of the coffee while touching the carves on your cup and enjoy brewing your coffee.
Dripper: It has a chamber for brewing coffee for maximum 2 people. It can hold up to 24 grams of coffee in total. It is also a very light product with the savings in porcelain material. At the same time, drippers have a rolling problem when placed sideways on the table. We wanted to resolve this issue. Thanks to its carved outer surface, we prevented sliding and rolling movements.
Team Members: Mustafa Bekiroğlu