Hunguest Hotels Timmit Tunṣibt n Tmarka by Eszter Laki and Reka Imre is a highly esteemed winner of the very prestigious 2024 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant Competition Category.
LbrunzUnuɣ· 2024
Hunguest Hotels Timmit Tunṣibt n Tmarka
Client: Studio NUR
Tarbaḥt A' Design Award n Lbrunz Winner in Unuɣ Category
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The Design
About Hunguest Hotels Timmit Tunṣibt n Tmarka
Hunguest Hotels d timmit tunṣibt n tmarka i d-yettwaxedmen i yiwet n tgrawt n lhuḍeg tahungarit. Timmit-agi tessawal ɣef laṭṭas n tɣara akked usmizzeg. Ccɣel yeddukel-d asleɣleɣ n lugu iqdimen akked meṛṛa iferdisen ibaninen, seg icaraten n lhuḍeg alamma d idlisen yettwasiggzen. Aṭas n lhuḍeg qqnen ɣer yigezdanen n usirem d tzeddi, daymi asnas-agi yesken azdi akked waman. Lugu-nni d asekkil ameqqran H yettwaxedmen si tuẓẓumin n waman, ma d ini agejdan n tmarka d azegzaw. Ttwaseqdac-d tsigga n tira letterpress, igelman n tuɣalin n umenγi yettwabelqemen, akked icaraten n uɣes yettwaγzan.
The Recognition
About the Tarbaḥt A' Design Award n Lbrunz
Hunguest Hotels Timmit Tunṣibt n Tmarka d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Hunguest Hotels Timmit Tunṣibt n Tmarka ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Hunguest Hotels Timmit Tunṣibt n Tmarka yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Through their new brand design, Hunguest wanted to communicate their commitment to quality and consistency. Creating this new identity involved redesigning the existing Hunguest logo as well as all the visual aspects, from the hotel signages to the printed materials. Since many of the Hunguest hotels are connected with spa and wellness centers, it was important to show the connection with water: the logo is a capital H made up of drops of water, and the main brand color is blue.
- Tags
- hotel branding, wellness and spa, letterpress, Hungary
- Production Technology
- To express the Hunguest commitment to quality and taste, we had the opportunity to use high quality print techniques, such as letterpress printing on the businesscards and door hangers, embossed leather menu covers, and engraved wooden signages. These natural elements and textures further emphasized the brand's history, traditions, and connection to nature.
- Inspiration
- We were asked to create a new identity for Hunguest Hotels, a leading Hungarian hotel brand. It’s a huge honor for us to work on such a significant project for a well-known and respected brand that has hotels all over the country. With Hunguest's wide reach we knew that every little detail of the design would be experienced by many people.
- Project Duration
- The project started in 2020 in Hungary and finished in 2023.
- Team Members
- Eszter Laki, Réka Imre
- Image Credits
- photographs by András Zoltai and Zoltán Gali
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