Ddheb Unuɣ · 2024
Sabbioni Branding Branding n usnefli
by Paul Robb
- Tarbaḥt A' Design Award n Ddheb 2024 in Unuɣ
- CLIENT: Grafiche Sabbioni
- Estimated Number of Design Views: 314,410
- Verification code A355BCB35D · Verify this award
Colors
About Sabbioni Branding Branding n usnefli
Grafiche Sabbioni teḥwaǧ yiwen n position amaynut n marque i useggas wis 60 n tmerna-s. Salt&Pepper txeddem akked tkabbaniyt-a i timerna n langages visuels imatraniyen i usnefli n wannect-a ameqqran, s usali n tezmert n marque deg durabilité di boîte akked processus n impression taqlidt. Salt&Pepper ternu-d yiwen système n branding yesεan tezmert, iǧehden u d aεeblay, s tmerna n yiwet talast 100 deg 100 durable, s useqdec n encres à base d'eau akked wanzi n tuffra n lpapyir i usnefli n valeurs igejdanen n tkabbaniyt.
About the Tarbaḥt A' Design Award n Ddheb
Sabbioni Branding Branding n usnefli d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. Sabbioni Branding Branding n usnefli ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.
Press Kit
- Unique Properties
- Grafiche Sabbioni required a new brand position to celebrate the firm’s 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100% sustainable, using water-based inks and minimal paper waste to promote the company’s core values.
- Dimensions & Packaging
- Box dimensions 250 x 360 x 75mm. Book dimensions 230 x 280mm. Agenda dimensions 210 x 270mm.
- Tags
- Branding
- Production Technology
- Letterpress, linotype printing, and modern digital programs were used to composite the final project. The outer box and agenda were printed on 100% recycled material in 2 Pantone colors and CMYK. The anniversary book was printed in 7 colors on FSC paper.
- Design Challenge
- Our research began with using letterpress and the linotype system to create experimental-type solutions. The major challenge was to create a 100% sustainable project that would work from box design to editorial, with minimal paper wastage and sustainable inks. These experiments were then developed digitally to create a contemporary feel.
- Research
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Inspiration
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Project Duration
- September - December 2023 - Italy
- Operation Flow
- The project was presented to the market in late 2023
- Patents
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
- Image Credits
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023