Heu 70th Anniversary Lugu d Unagraw n Tmagit Taẓrawant sɣur Li Tiebin d anerbaz yettwaqadren meqqren n 2024 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LfeṭṭaUnuɣ· 2024
Heu 70th Anniversary Lugu d Unagraw n Tmagit Taẓrawant
sɣur Li Tiebin
Amsaɣ: Harbin Engineering University
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #158079Afeṣṣel
Ɣef Heu 70th Anniversary Lugu d Unagraw n Tmagit Taẓrawant
Aɣawas-a yeskan-d s ulɣu amezruy n tneflit n 70 n yiseggasen n tesdawit. S ɣur tezrawt n yisefka d unadi deg usɣal, yesseqdec s talɣa tamaynut tarrayt n useqdec n yimttal i wesbeggen n taqsiṭ n tenfust. Yesdukkel iferdisen n yidles amezruy n tesdawit d tatiknulujit n unadi ussnan. Tugniwin sweḍɛent-d s yizamulen yerna ttwasmayen i yeddi akken ad d-wsin izen. S udukkel d yijerriḍen imeslayen, yerna-d lugu ṛṣin n 70, issehha taɣuri deg usiwḍen n uɣawas. Yettbegginen azal azedgan d yigmaḍ igerrzen n tesdawit i umaḍal meṛṛa.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Heu 70th Anniversary Lugu d Unagraw n Tmagit Taẓrawant d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Heu 70th Anniversary Lugu d Unagraw n Tmagit Taẓrawant ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
- Tigejdiwin & Akemmus
- The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
- Tibzimin
- Logo, Visual Identity, Brand, Anniversary Celebration, University
- Tasnakta n Ufares
- Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
- Asewḥel n Usnulfu
- Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
- Anadi
- The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
- Aseḥbiber
- The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
- Tanzagt n Usenfar
- The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
- Tanila n Umahil
- The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
- Igmamen n Terbaɛt
- Li Tiebin
- Imsuren n Tugniwin
- Li Tiebin, 2022.
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