Chinese Lion Astiker n tkeṛṛust by Yao Wu is a highly esteemed winner of the very prestigious 2024 Tarbaḥt A' Design Award n Ddheb in Afeṣṣel n Uselɣu, Azuzen d Teywalt Competition Category.
DdhebAselɣu· 2024
Chinese Lion Astiker n tkeṛṛust
by Yao Wu
Client: Beijing Wuyao Cultural and Creative Co. Ltd.
Tarbaḥt A' Design Award n Ddheb Winner in Aselɣu Category
Verified Award Winner
Verify Award Status for #159438The Design
About Chinese Lion Astiker n tkeṛṛust
Chinese Lion d tagrumma n istikren n tkeṛṛust s teẓrigt tagensant i yettwaxedmen i tkeṛṛust Fengxing T5 EVO. Afeṣṣel-a d asefru aẓuran n yizem ašinwa, yersen ɣef llsas n yizumal iqburen n Ccinwa. Tanzeggit s kraḍ n tsektiwin, taẓuri pop d tẓuri tamadwant mlalent akken ad fkent i tugniwin udem ilemẓi yeddren, i yettwaheggan iwakken ad iɛǧeb i inehharen imeẓyanen. Akk ixeddimen n tẓuri ttwaheggan d asuneɣ avikturi, ttwaxedmen ɣef uqecwal n PVC, yersen d aɣlaf azgen s teɣzi n 4565 ɣef 800 n imilimitren. Ttunefkent kraḍ n textiṛiyin n yiniten.
The Recognition
About the Tarbaḥt A' Design Award n Ddheb
Chinese Lion Astiker n tkeṛṛust d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. Chinese Lion Astiker n tkeṛṛust ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Designed limited edition car stickers for the Fengxing T5 EVO car launched by Dongfeng Company. The overall design is an artistic treatment of the Chinese lion, using traditional Chinese patterns as the base, and integrating three-dimensional geometry, pop and abstract art to make the design younger and attract more young consumers, providing them with more colorful and artistic trends. life possibilities. At the same time, 3 different colors are provided as options.
- Dimensions & Packaging
- 4565mm*800mm, car sticker semi-wrapped car.
- Tags
- car sticker, east, chinese lion, chinese style, illustration
- Production Technology
- Use vectors to create all car wrap designs. Use PVC material to make car stickers.
- Design Challenge
- The Chinese Lion is the visual center of the design direction. How to combine the classic Chinese lion image with modern trend elements. Applying it to convey a sense of speed and power must not only conform to the positioning of lion dance in traditional Chinese culture, but also satisfy the aesthetic appeal of passionate control of contemporary cars.
- Research
- The Fengxing T5 EVO national style version takes "Chinese new trend" as its theme and interprets the national trend from three directions: new national style, art and fashion, and young and cool. The new national style supplements the dynamic image of the galloping Chinese lion with traditional image elements such as mountains, clouds, plants, etc. It is young and cool, and uses street graffiti, mechanical punk and Chinese red as the combination point. Using traditional Chinese patterns as the base, it combines Chinese red, three-dimensional geometry, pop and abstract art.
- Inspiration
- The design of the Chinese Lion car sticker draws inspiration from the cool fashion favored by contemporary young people. It is a combination of classic Chinese style and modern technology.
- Project Duration
- The project started in September 2021 in Beijing and was completed in November 2021 in Beijing
- Team Members
- Original designer：yao Wu
Illustration designer：yuchen Zhang
Graphic designer: ziyang Zheng
3D designer: hao Liao
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