Lfeṭṭa Amagrad · 2025
Zoom Katalug n uskan
by Zoltan Berta
- Tarbaḥt A' Design Award n Lfeṭṭa 2025 in Amagrad
- Estimated Number of Design Views: 68,681
- Verification code 087B81F890 · Verify this award
Colors
About Zoom Katalug n uskan
Askan Zoom (Amusam n Tetnagrafit, Budapest) yesseqdac abrid amarumi ɣer tegrumma n umusam. Taɣessa n ugbur tettuɣal s usnifil n tikta, d-yettakin tiɣawsiwin d tgrawin n tiɣawsiwin seg tneɣzumin timaynutin. Akatalag yeɛraḍ ad d-yessekcem abrid-agi s lmendad n tifrayin tigniwin d tirziwin n wedlis-asiggez yemgaraden. Aɣerdis agensari n wedlis yesɛa taneɣrut tusligant i yal anɣel, d asuɣal n tineɣratin yettwaseggman i d-yettakin s waṭas deg teẓuri taɣerfant n Hungri. Askan yettufeṣṣel sɣur awanek n ufaṣel art1st Design Studio, amesfeṣṣel ameqqran Daniel Taraczky.
About the Tarbaḥt A' Design Award n Lfeṭṭa
Zoom Katalug n uskan d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Zoom Katalug n uskan ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Press Kit
- Unique Properties
- Both the exhibition and the book take an unconventional approach, offering a unique perspective on the museum’s collection. The content and visual structure are shaped by shifts in viewpoint, presenting objects and object masses from new angles through exciting and playful solutions. This approach of unrepeatability is reflected in the book’s inner spine, which features a uniquely generated pattern for each copy.
The exhibition designed by art1st Design Studio, lead designer Daniel Taraczky. - Dimensions & Packaging
- Dimensions: 225 x 225 mm
232 pages - Tags
- book, editorial, catalogue, exhibition, print, generative art, typography, graphic design
- Production Technology
- Soft cover swiss binding, various inserts in the book block.
Cover: Pergraphica Colours 330g Imperial red
Book Block: Munken Lynx 130g,Glama Basic 110g,Pergraphica Infinite Black 120g - Inspiration
- Red is a dominant color in the Hungarian folk art, which also identifies the exhibition's design, similarly with the recurring square shape elements. This is why the book’s design wanted to resemble to an exciting red square. Opening the cover it reveals a stylised decoration on the spine which are the visual reinterpretation of the embroidered motifs typical to the Hungarian folk art. One of the features of the book is these patterns have been uniquely generated for each of the thousand copies.
- Project Duration
- 2024 Budapest
- Image Credits
- Product photos: Zoltan Berta
