Industrial Bank of China Asali n daxel n lbanka sɣur Scene Aesthetics Design Co., Ltd d anerbaz yettwaqadren meqqren n 2026 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.
LfeṭṭaAgensu· 2026
Industrial Bank of China Asali n daxel n lbanka
sɣur Scene Aesthetics Design Co., Ltd
Amsaɣ: Industrial Bank Co., Ltd.
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Agensu
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #181495Afeṣṣel
Ɣef Industrial Bank of China Asali n daxel n lbanka
Industrial Bank of China d asali n daxel i yiwet n tneɣruft n lbanka yesɛan 1680 n lmitrat imkuẓen. Adeg-a yebḍa ɣef tlata n tɣawsiwin: tamnaḍt n twennaḍt n usnubgen, tamnaḍt n leqdicat n tnezzut, akked tmenaḍt n VIP. Ibiruyen n twennaḍt tamatut bedden ɣer zdat, ma d imukan n uxeddim n ineqdacen d imsiwlen ttwarsen deg tmenaḍin n deffir. Anhal aḥriḥi, inagrawen n uḍfaṛ n udras, akked yisenqaden umḍinen ttallen tarrayt n twennaḍt. Llant tmenaḍin yettunefken i yimɣaren, i yinerza yesɛan ugur deg tikli, akked warrac. Ttwasqedcen yiɣmayen s VOC meẓẓiyen, asɣar yettwarren, uzzal yezmren ad yettwasseɣti, akked yiferdisen yettwaheggan uqbel.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Industrial Bank of China Asali n daxel n lbanka d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Industrial Bank of China Asali n daxel n lbanka ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- The Industrial Bank Branch 3.0 Image Standard redefines conventional banking layouts by reorganizing the space into three key zones, including a lobby service area, a business transaction area, and a VIP area. This enhances the client experience for greater efficiency and comfort. The design ensures a consistent brand identity across all branches and promotes green, sustainable practices. It aims to create a modern banking space for both current business needs and future scalability.
- Tigejdiwin & Akemmus
- 1680 square meters
- Tibzimin
- Scenario Driven Financial Space Design, Streamlined Client Flow, Rationalized Spatial Zoning, Seamless Front to Back Integration, Barrier Free and Inclusive for All Ages, Multiple Sensory Engagement, Modular Planning, Environmentally Friendly Construction, Standardized Brand Visual Identity
- Tasnakta n Ufares
- The design uses low VOC paints, reclaimed wood, and recyclable metals to reduce construction pollution. Prefabricated modules built in factories are assembled on site, shortening timelines and reducing noise and waste. Electronic screens and interactive digital signage replace printed materials, enabling content updates without using paper. Counters, seating, and other high contact surfaces use finishes that resist stains, withstand wear, and clean easily, helping to extend the service life.
- Asewḥel n Usnulfu
- The challenge lies in creating an immersive financial environment where service flow is visible, client needs are understood, and brand value is felt. The counter area features flexible separation, with universal service counters positioned at the front, and teller and wealth advisor workstations relocated to back office zones. The VIP area is semi independent and fully equipped, offering diverse private and leisure spaces to support premium client events and deliver one stop service.
- Anadi
- Driven by advances in financial technology and rising client expectations, the branch uses a modular layout of lobby service, business transaction, and VIP areas to create a progressive experience journey from guidance to interaction to thorough service. Combined with innovations in brand empowerment and ecosystem integration, it delivers a smart financial space that balances professionalism, warmth, and a forward looking spirit, redefining the role of the bank branch in the digital age.
- Aseḥbiber
- Rooted in the core brand identity, the design redefines its visual language and environmental aesthetics to deliver a consistent presence across all branches and offer a reliable, cohesive client experience. The space features white and gray as primary tones, enhanced with natural wood textures, Industrial Bank Blue, and Sustainable Green to create an environment that feels unified yet uniquely identifiable.
- Tanzagt n Usenfar
- The design phrase of this project began in mid 2024, and the first flagship pilot branch opened in Shenzhen in January 2025.
- Tanila n Umahil
- To boost efficiency and user experience, the branch integrates diverse smart digital solutions, including a self service zone available around the clock, an intelligent banking area, a smart guidance and queuing system, digital information display and interaction, and dedicated terminals offering training and app tutorials. Services support all age groups and special needs, with dedicated areas for seniors and individuals with mobility challenges, plus an engaging play zone for children.
- Igmamen n Terbaɛt
- Wendong Zhou,
Ella.Y.Choi,
Qilin Yang,
Shuidong He,
Jingfan Chen,
Ziyou Liu,
Zuoxiu Zhang,
Lian Duan,
Xinran Liu,
Chang’an Luo
Yettwaxellṣen
Snirem Seld Designers.org
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