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Modern Jiangnan Beer Music Asali n daxel n usečču by Zhixue Wei

Modern Jiangnan Beer Music Asali n daxel n usečču by Zhixue Wei is a highly esteemed winner of the very prestigious 2020 Tarbaḥt A' Design Award n Ddheb in Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan Competition Category.


DdhebAgensu· 2020

Modern Jiangnan Beer Music Asali n daxel n usečču

by Zhixue Wei

Client: Wuxing Youxing Space Design

Tarbaḥt A' Design Award n Ddheb Winner in Agensu Category

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The Design

About Modern Jiangnan Beer Music Asali n daxel n usečču

Modern Jiangnan Beer Music d asali n daxel n yiwen usečču di Hangzhou. Asali-agi yeṭṭef tlata n leṭwabeq akked yiwen n umkan n beṛṛa, s tjumma s umata n 1200 n lmitrat imkuẓen. Deg uṭebeq amezwaru yers usayes akked ugdil LED yesɛan tlata n lmitrat n teɣzi d asawen. Aṭebeq wis sin yesɛa aseggem am wid n leṭwabeq, yettemcabin ɣer wexxam n l'opera n Turuft, akken inebgawen n ufella ad walin isuraz i d-yettilin s wadda. Initen imetalen i d-yekkan seg yibidunen n tbirra akked nnḥas msezgin akked ugranit awṛaɣ am dexxan yellan deg leḥyuḍ, deg lqaɛa akked ṭṭwabel. Yiwen n uzun amellal yettfeǧǧiǧen n tqerɛet n tbirra, yesɛan 9,9 n lmitrat n teɣzi d asawen, yesbeggin-d tawwurt n unekcum.

The Recognition

About the Tarbaḥt A' Design Award n Ddheb

Modern Jiangnan Beer Music Asali n daxel n usečču d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. Modern Jiangnan Beer Music Asali n daxel n usečču ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The whole space is designed with dynamic stratification. The outer facade is divided into upper and lower layers in a circle. The best C position is set as a hollow space, and the first floor is set with a stage and a 3-meter-high LED screen. On the second floor, a stand-like design similar to the European Opera House is made, so that the guests on the upper floor can see the performances on the first floor as well.
Dimensions & Packaging
The restaurant consists of the first, second and third floors and outdoor space with a total area of 1200 square meters.
Tags
Interior, Commercial, Restaurant, Hangzhou, Modern Jiangnan, Beer, Music, Low-key Luxurious
Production Technology
The silvery sheen of beer barrel and the zijin copper which is widely used in restaurant create the metallic texture of the space together. The walls, floors and dinning tables use understated and quiet smoky gray granite. The natural mechanism of black, white and gray of stone material, balanced the grandiose tone of the space, presenting a gorgeous and casual sensory experience.
Design Challenge
The windows on the outer edge of the second floor are designed with electric folding. This semi-outdoor opening method draws the connection between indoor and outdoor landscape closer. This long row of separate seats not only allows guests to see the flickering lights on the other side, but also to feel the fresh river breeze.
Research
This project is located in Qiantang River Century Park, which is located in the city center of Hangzhou. The silhouette of beer bottle made of concave white luminous material, which stands from the first floor to the third floor as the landmark door of the restaurant at a height of 9.9 meters. It is inlaid on the glass curtain wall building, announcing the unique spirit of craft brewing.
Inspiration
This case is a three-storey single transparent glass house. Since the owner signed the project in 2017, the designer has been involved in joint exploration and verification of the project positioning. The owner himself has been engaged in the bar industry for many years, and has the investment and feelings of the catering industry. After two years of exploration and market research. After two years of exploration and market research, the concept of beer music restaurant has been determined.
Project Duration
The project started in July 2017 in Hangzhou and finished in August 2019 in Hangzhou.
Operation Flow
Various visual elements such as lamps, spotlights and projections, appear on the walls, the front hall and the bar to help create a relaxed atmosphere.
Patents
Copyrights belong to Zhixue Wei, 2019.
Team Members
Zhixue Wei
Guibi Wu
Xuefeng Zhou
Image Credits
Image #1: Photographer Dachou Wang, Reception Desk, 2019.
Image #2: Photographer Dachou Wang, Dining Area, 2019.
Image #3: Photographer Dachou Wang, Entrance, 2019.
Image #4: Photographer Dachou Wang, Dining Area, 2019.
Image #5: Photographer Dachou Wang, Dining Area, 2019.

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