After graduating from junior high school, I didn't enter high school and wanted to learn art. So my sister helped me choose a five-year college of art and asked me "want to be a teacher?", And I answered "absolutely…
01How did you become a designer?
After graduating from junior high school, I didn't enter high school and wanted to learn art. So my sister helped me choose a five-year college of art and asked me "want to be a teacher?", And I answered "absolutely impossible". She said, "Then you can only choose art design classes." In fact, I didn't understand what art design was at first, and thought to myself, "Don't I want to learn art?" On the first day of entering the school, I saw the sisters in the etiquette department were super-right, and then I was relieved to read for five years! In the end, he succeeded in his studies and became a designer after graduation.
02What are your priorities, technique and style when designing?
Each project has its own particularities and cannot be generalized.
03Which emotions do you feel when designing?
Finding a pair of creative ideas, and using the right technique to achieve, when the work finally presents on the ground, you will get a full sense of happiness.
04What particular aspects of your background shaped you as a designer?
Food and music
Music covers hearing, and food covers smell and taste, all of which allow me to experience the same order as they are in the process of enjoying the beauty.
05What is your growth path? What are your future plans? What is your dream design project?
Do a good design, then cook, and then make music.
06What are your advices to designers who are at the beginning of their career?
If you work hard, you will stand out.
07You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?
If you work hard, you will stand out.
08What is your day to day look like?
Wake up naturally at noon, go to the market to buy food, cook for yourself, and do hygiene The movie ended with a few drinks at a frequented Lounge Bar, then went to an underground electronic music scene to dance, and finally went home to sleep well.
09How do you keep up with latest design trends? To what extent do design trends matter?
I don't think design needs trends. Just like fashion, fashion doesn't need to be popular.
10How do you know if a product or project is well designed? How do you define good design?
Reasonable
11How do you decide if your design is ready?
When all aspects of the design and myself are ready, all the details are logical and just right.
12What is your biggest design work?
Brand image of own studio
13Who is your favourite designer?
Sagmeister 「he is still alive」
14Would you tell us a bit about your lifestyle and culture?
I live in China, but I still yearn for the customs of Paris, France and Kyoto, Japan, and they have the ultimate heritage of romance and freedom.
15Would you tell us more about your work culture and business philosophy?
Oriental culture and modern aesthetics are organically combined.
16What are your philanthropic contributions to society as a designer, artist and architect?
In our spare time outside of serving commercial projects, we work with architects and space designers to build public facilities.
17What positive experiences you had when you attend the A' Design Award?
Cheer yourself up to let others know how good I am, and I can't think of the third benefit.
The Chinese calligraphy in the work is based on the textual meaning and structure of the "Tea Competition", and it is domineeringly written, making it rich in rivers and lakes, like words and paintings, and rich in…
01What is the main principle, idea and inspiration behind your design?
The Chinese calligraphy in the work is based on the textual meaning and structure of the "Tea Competition", and it is domineeringly written, making it rich in rivers and lakes, like words and paintings, and rich in details. Combining elegant and heavy feelings to achieve its thick and chic strokes. In the design, the tension of calligraphy embodies "Yi Zhan Cheng Ming , Yan Ao Jiang Hu".
02What has been your main focus in designing this work? Especially what did you want to achieve?
Looking for design elements and techniques that match the temperament of the "Tea Competition", at last, calligraphy, which is unique to China as the "Tea Competition" event, was selected. Then, in many calligraphy, we looked for a font that looks like words and paintings and has tension.
03How long did it take you to design this particular concept?
One month
04Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
I decide to pursuit an inspiration.
05Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
My design being produced and used by another company.
06What made you design this particular type of work?
It is excellent customer demand, so I have room to play.
07Where there any other designs and/or designers that helped the influence the design of your work?
Design in all fields.
08Who is the target customer for his design?
High-end people who are interested in tea.
09What sets this design apart from other similar or resembling concepts?
The degree of fit between calligraphy and product and packaging.
10How did you come up with the name for this design? What does it mean?
The 2018 "Zhuzi Cup" Wuyi Mountain Folk Tea Competition Gold Award Tea.
11What is the most unique aspect of your design?
The use of calligraphy.
12Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
My team and I like to study packaging box design and material technology everyday, and combine our design with suitable box shape and material technology to show what the product should look like and temperament.
13Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
Learn about the origin of the "Tea Competition". Tracing the history of "Tea Competition”, it has a strong color of victory and defeat, is a form of tea evaluation and social activities. In ancient times, it was an open outcry, but now it is an anonymous review, regardless of human feelings, so it is more fair and peaceful.
14What are some of the challenges you faced during the design/realization of your concept?
The text and materials and the way the box is opened are perfectly and cleverly combined. All elements work together.
15How did you decide to submit your design to an international design competition?
On the one hand is self-confidence in the work, on the other hand is to spread traditional Chinese culture.
16What did you learn or how did you improve yourself during the designing of this work?
Communication with packaging production plants is more professional.
Starting from "Wu", control the color, box shape, opening method, details, accessories and other aspects to create a valuable and high-end traditional etiquette culture.
01What is the main principle, idea and inspiration behind your design?
Starting from "Wu", control the color, box shape, opening method, details, accessories and other aspects to create a valuable and high-end traditional etiquette culture.
02What has been your main focus in designing this work? Especially what did you want to achieve?
The Chinese ritual culture is harmoniously reflected in the works.
03How long did it take you to design this particular concept?
One month
04Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
I decide to pursuit an inspiration.
05Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
My design being produced and used by another company.
06What made you design this particular type of work?
It is excellent customer demand, so I have room to play.
07Where there any other designs and/or designers that helped the influence the design of your work?
Design in all fields.
08Who is the target customer for his design?
High-end people who are interested in tea.
09What sets this design apart from other similar or resembling concepts?
The unique meaning of the word "WU", the use of brass coins and tassels, and the fusion of several elements with boxes and products.
10How did you come up with the name for this design? What does it mean?
"Wu" word comes from "Wei Wu Zhi Zu” word which first appeared on the ancient coins of Han Dynasty, which reflected the simple aspiration, consign and pursuit of ancient Chinese people, clever, interesting and profound.
11What is the most unique aspect of your design?
Use the square hole in the middle of the ancient coin to make "口" word side, up, down, left, right share a "口" word side, from the right down to read is "Wei Wu Zhi Zu", from the top to the right to read is "Wu Wei Zhi Zu".
12Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
My team and I like to study packaging box design and material technology everyday, and combine our design with suitable box shape and material technology to show what the product should look like and temperament.
13Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
Study the ancient common decoration, tassel. It was popular in women's headdresses in ancient times, but it also exists in men's officialdom. For example, the ancient emperor wore a tassel made of pearls or other silk threads on the head. The most common tassel is also used to hang curtains in the corners of the curtain or the handle of the jade pendant, conveying the quaint and graceful charm. At that time, brass coins were just a kind of "decorating money" or "carrying money". "decorating money" began to appear in the Western Han Dynasty. Spending money over the ages is an image record of ancient folk culture, folk life forms and ideals of the times. It has important documentary value and collection value.
14What are some of the challenges you faced during the design/realization of your concept?
The text and materials and the way the box is opened are perfectly and cleverly combined. All elements work together.
15How did you decide to submit your design to an international design competition?
On the one hand is self-confidence in the work, on the other hand is to spread traditional Chinese culture.
16What did you learn or how did you improve yourself during the designing of this work?
Communication with packaging production plants is more professional.
បទសម្ភាសន៍ទេវតារចនា
42 សំណួរ
I am a graphic designer. In the future, I want to do product design, industrial design, space design, architectural design, clothing design ... I also want to be a chef and musician ...
01Could you please tell us a bit about your design background and education?
China Fujian Children's Vocational College of Art Design.
02What do you design, what type of designs do you wish to design more of?
I am a graphic designer. In the future, I want to do product design, industrial design, space design, architectural design, clothing design ... I also want to be a chef and musician ...
03What should young designers do to become a design legend like you?
Cheer yourself up every day when you wake up.
04What distinguishes between a good designer and a great designer?
There is no standard.
05What makes a good design a really good design, how do you evaluate good design?
Problem-solving design
06What is the value of good design? Why should everyone invest in good design?
Good things are needed in life, and good things need good design.
07What would you design and who would you design for if you had the time?
I want to design the most authentic design for everyone.
08What is your secret recipe of success in design, what is your secret ingredient?
Use your brain, your heart, and your hands.
09What are your favorite designs by other designers, why do you like them?
I don't know.
10What is your greatest design, which aspects of that design makes you think it is great?
Logo design, packaging design, product design.
11How could people improve themselves to be better designers, what did you do?
Design in life, live in design.
12If you hadn't become a designer, what would you have done?
Go to be a cook.
13How do you define design, what is design for you?
Design is strategic thinking.
14Who helped you to reach these heights, who was your biggest supporter?
I and my friends who support me in designing.
15What helped you to become a great designer?
My firm heart
16What were the obstacles you faced before becoming a design master?
Various garbage designs in the society have caused me a lot of misunderstandings when I just started designing.
17How do you think designers should present their work?
Be generous
18What's your next design project, what should we expect from you in future?
A lot, I will post again in the future.
19What's your ultimate goal as a designer?
Join AGI. Then the design world was launched and when the chef went, it was mixed with Michelin. Make music to go …
20What people expect from an esteemed designer such as yourself?
I don't know.
21How does design help create a better society?
Use the right way to solve the right problem.
22What are you currently working on that you are especially excited about?
Manage a five-person design studio. In order to make money, I must be excited every day. Everyone in my team must be excited. Otherwise, designing in China will not make a few dollars.
23Which design projects gave you the most satisfaction, why?
Any project that meets excellent customers is interesting.
24What would you like to see changed in design industry in the coming years?
In China, designers can now be respected, and design works can be satisfied.
25Where do you think the design field is headed next?
More and more sincere.
26How long does it take you to finalize a design project?
varies from one month to six months
27When you have a new design project, where do you start?
Not necessarily, each project has its own particularity.
28Do you think design sets the trends or trends set the designs?
It is possible
29What kind of design software and equipment do you use in your work?
Ai, Ps, C4d, Ae, Lr, Mac
30What is the role of the color, materials and ambient in design?
People who produce temperature, touch, emotion and emotion
31What do you wish people to ask about your design?
Wow! How was this designed?
32When you see a new great design or product what comes into your mind?
Jealous! Why didn't I design it!
33Who is your ideal design partner? Do you believe in co-design?
Me and my team, I believe
34Which books you read had the most effect on your design?
Super Finishing by Sato Koshiwa
35How did you develop your skills as a master designer?
one step at a time
36Irrelative of time and space, who you would want to meet, talk and discuss with?
Wizards of primitive society
37How do you feel about all the awards and recognition you had, is it hard to be famous?
No effort in vain, no money in vain
38What is your favorite color, place, food, season, thing and brand?
Black, South Pacific islands, tropical fruits and seafood, autumn, watching the sunset, listening to music, dancing
39Please tell us a little memoir, a funny thing you had experienced as a designer?
A female client came to me for a project, but later the project was not completed and became my girlfriend.
40What makes your day great as a designer, how do you motivate yourself?
Use sensitivity to find everything you want in life.
41When you were a little child, was it obvious that you would become a great designer?
I was a fool at that time.
42What do you think about future; what do you see will happen in thousand years from now?
I don't like the future.
បទសម្ភាសន៍អ្នករចនា
32 សំណួរ
Cannot enter high school, studied art, and finally chose design, and finally fell in love with design.
01Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
Cannot enter high school, studied art, and finally chose design, and finally fell in love with design.
02Can you tell us more about your company / design studio?
My studio is called 7654321studio.
03What is your favorite material / platform / technology?
No favorite
04When do you feel the most creative?
When you calm down
05Which aspects of a design do you focus more during designing?
Comprehensive consideration, make a reasonable design
06What kind of emotions do you feel when you design?
Happy, unhappy, happy, unhappy, happy ...
07What kind of emotions do you feel when your designs are realized?
Excitement
08What makes a design successful?
perseverance
09From your point of view, what are the responsibilities of a designer for society and environment?
Doing your own good is doing your duty
10How do you think the "design field" is evolving? What is the future of design?
Change life
11When was your last exhibition and where was it? And when do you want to hold your next exhibition?
I have never held an exhibition.
12Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
To feel life, you can get it.
13How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
There is no style, what I do is commercial design, each project has its own characteristics, each project needs a suitable technique and style to interpret it.
14Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
China, a country with broad and profound knowledge and a country with very low design awareness, has influenced my work itself to some extent, but it does not affect me. Only the customer's perception affects my output quality.
15How do you work with companies?
The company is my own.
16What are your suggestions to companies for working with a designer? How can companies select a good designer?
Spend money to raise, spend time to cultivate.
17Can you talk a little about your design process?
I have no energy to talk about.
18What are 5 of your favorite design items at home?
I don't do design at home.
19Can you describe a day in your life?
Every day is different.
20Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
If you work hard, you will stand out.
21From your perspective, what would you say are some positives and negatives of being a designer?
Tired of answering questions.
22What is your "golden rule" in design?
Do you want to steal my knowledge? I won't say it! This is my secret.
23What skills are most important for a designer?
Be a good person.
24Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
Ai, Ps, C4d, Ae, Lr, Mac
25How long does it take to design an object from beginning to end?
1-6 months
26What is the most frequently asked question to you, as a designer?
Why is this world not normal?
27What was your most important job experience?
Grow together with every company
28Who are some of your clients?
Various industries in the business field.
29What type of design work do you enjoy the most and why?
No favorite, all like it.
30What are your future plans? What is next for you?
Do a good design, then cook, and then make music.
31Do you have any works-in-progress being designed that you would like to talk about?
A' Design Award គឺជាពានរង្វាន់រចនាល្អអន្តរជាតិដែលវាយតម្លៃដោយគណៈកម្មការ។ ចូលរួមក្នុង A' Design Award ដើម្បីទទួលបានឱកាសក្នុងការទទួលស្គាល់ដោយគុណសម្បត្តិ ទទួលបានកិត្តិនាម កិត្តិយស និងការផ្សព្វផ្សាយសម្រាប់ការងាររបស់អ្នក។ ដាក់ស្នាដៃរបស់អ្នកសម្រាប់ A' Design Award ហើយប្រកួតប្រជែងដើម្បីឈ្នះ A' Design Prize ដ៏គោរពរាប់អាន។