Simple Assembly 포스터 프레임 by Huajie Sun is a highly esteemed winner of the very prestigious 2021 A' Design Award 철상 in 사무용 가구 디자인 Competition Category.

철사무용 가구· 2021

Simple Assembly 포스터 프레임

by Huajie Sun

Client: Yuan TA

A' Design Award 철상 Winner in 사무용 가구 Category

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Verified Award Winner

Verify Award Status for #107184

View at A' Design Award Press Release Award Badge

Colors

The Design

About Simple Assembly 포스터 프레임

심플 어셈블리(Simple Assembly)는 포스터용 모듈형 디스플레이 랙입니다. 이 시스템은 네 가지 크기의 알루미늄 합금 프레임 로드와 세 가지 액세서리로 구성됩니다. 각 로드에는 오목한 이음부와 볼록한 이음부가 있으며, 한쪽 끝에는 자석, 다른 쪽 끝에는 금속이 적용되어 로드를 직선형 또는 L자형으로 연결할 수 있습니다. 고무 커넥터는 최대 세 개의 로드를 결합하며, 클램프가 포스터를 고정합니다. U자형 락은 랙을 가로등 기둥에 고정합니다. 하나의 세트로 소형 포스터용 구조물은 물론 중형 전시 벽면까지 구성할 수 있어, 사용되지 않고 남는 프레임을 줄일 수 있습니다.

The Recognition

About the A' Design Award 철상

Simple Assembly 포스터 프레임, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Simple Assembly 포스터 프레임, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Simple Assembly 포스터 프레임, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The general display stand is designed as a modular display stand. Users can assemble and fix the display stand by means of magnetic absorption and rubber interference matching with four frame rods of different sizes and three accessories. It solves the problem that a single exhibition frame only supports posters of specific size on the market, and when users prepare posters of various sizes, some exhibition frames may be left idle and wasted, and the installation process is complicated, exhibition walls need professional installation and so on. The design can not only meet the requirements of conventional floor display racks, but also be used for the construction of small and medium-sized exhibition walls. At the same time, it is equipped with u-lock structure, so users can quickly fix the exhibition frame on lamppost and other products for the construction of posters or publicity plates. This design brings the user an efficient and convenient new assembly experience.
Dimensions & Packaging: This modular display frame has four sizes of frame rods, namely 15mm x 570mm; 15 mm x 620 mm; 15 mm x 950 mm; 15mm x 1020mm. Users can select the frame rod of the poster to be displayed according to their needs and build the exhibition frame. Through model verification, this design can be assembled into a small exhibition frame supporting the common poster size (1000mmx600mm) at the minimum, and a large exhibition frame supporting the common poster size (4000mmx4000mm) at the maximum.
Tags: Fast, Modular, Economical, demand
Production Technology: Connector:RubberMaterial, can choose the number of inserted steel pipe according to the demand, can connect up to three steel pipes.
SlipBall：RubberMaterial,InstalledAt the bottom,To prevent direct contact with the ground,ReductionFriction,Maintain the stability of the frame.
(Rack) Clamp: The upper part is made of plastic and the lower part is made of silica gelTo connect with the display frame, easy to fix the poster quickly.
U-shaped lock structure: Metal oxide is used for the material to prevent damage and be more durable. The display rack can be fixed on the lamp post and other temporary displays.
Aluminum alloy spray paint display rack stick: External spray paint to prevent oxidation, choose lighter aluminum alloy.
Frame rod: Both ends have a concave-convex tenon-and-mortar structure, one end is a magnet and the other end is a metal, which can be attracted to each other and assembled in a vertical or L shape. It is used for the basic construction of the framework.
Design Challenge: In the preliminary investigation of this design, in addition to the online and offline information collection, the fishbone analysis method is also used for research and analysis, and several main reasons for the low utilization rate of the display frame are analyzed, such as inconvenient handling, single size type of support, disassembling vulnerable hands and so on...
Research: 1. There are many kinds of display racks, but they can only be displayed for posters of specific size, and cannot be adjusted, resulting in serious waste.
2. The installation steps of the display stand are tedious and the installation time is long. In addition, sometimes the hand-stretched hooks will cause scratches, and there is a certain risk.
3. Large exhibition stand has many connecting parts and complex assembling methods, which
Inspiration: How to improve the utilization rate of exhibition racks by purchasing a set of exhibition racks that can be combined into various sizes? Finally, I came up with the design and assembly of childhood toys, Lego and snowflake inserts. Finally, through model verification, I decided to use snowflake, which is more simple and ingenious in form and can be fixed and assembled only on concave and convex sides.
Project Duration: The project started in March 2020 in CHONGQING and finished in June 2020 in CHONGQING, the model is on display at the Luo Zhongli Art Museum in Chongqing in June 2020.
Operation Flow: According to the size of the poster, select accessories. Assemble the frame by magnetic suction. Connect the support by rubber interference fit
This exhibition frame is more convenient and fast to carry, just select the required number of pipes and accessories to carry. In terms of use, it is out of the way of using the original exhibition rack. There is no need to worry about the mismatch between the size of the exhibition rack and the size of the poster.
Team Members: Huajie Sun