$Refracting Reality 북 디자인 by Ching-Fa Lung$

Refracting Reality 북 디자인 by Ching-Fa Lung is a highly esteemed winner of the very prestigious 2021 A' Design Award 은상 in 인쇄 및 출판 미디어 디자인 Competition Category.

은인쇄· 2021

Refracting Reality 북 디자인

by Ching-Fa Lung

Client: Art Center College of Design

A' Design Award 은상 Winner in 인쇄 Category

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Colors

The Design

About Refracting Reality 북 디자인

《Refracting Reality》는 빛과 인간의 지각에 관한 책이다. 이 책은 굴절, 반사, 회절, 간섭이라는 빛의 네 가지 특성을 탐구한다. 이러한 특성은 368쪽에 걸쳐 타이포그래피와 이미지를 통해 표현된다. 빛에 대한 서로 다른 인상을 뒷받침하기 위해 코팅지와 비코팅지를 선별하여 사용했다. 책등에는 단단한 프리즘이 끼워져 있어 독자가 이를 빼낼 수 있다. 독자는 이 프리즘을 통해 빛의 움직임을 직접 관찰하고 인쇄된 이미지와 상호작용할 수 있다.

The Recognition

About the A' Design Award 은상

Refracting Reality 북 디자인, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Refracting Reality 북 디자인, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Refracting Reality 북 디자인, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The book expressed light characteristics: Refraction, Reflection, Diffraction, and Interferer through typography and imageries. The light experience was considered in the book's materials, such as coated paper, uncoated paper, and a solid prism. The prism of the book spine was used to manifest the perception of light.
Dimensions & Packaging: W8.5" x D1.75" x H11.75", 368 pages
Tags: Book Design, Editorial Design, Typography, Transmedia Design
Production Technology: The book was printed with the Epson P600 inkjet printer and using the Red River paper. Coated paper and uncoated paper were used for inner pages and the prism was used as a book's spine accessory.
Design Challenge: To create a 368-page book designed from extensive research on a chosen topic. Not only design a book but also curate the contents, edit and create a compelling narrative for readers to experience the book extensively.
Research: In modern society, light is commonly used as a medium throughout a lot of screen time and various screen types. The designer wants to understand deeply the history of how humans started using light and what metaphors light has been bringing to humanity throughout centuries.

Not only looking at light as an art medium but also looking at the different meanings of light brings different cultures and religions in history. Different perspectives that humans observed light was the interesting context of the research for this project.
Inspiration: Light has been the main part of our world since the beginning of time. Humans have learned to use light to tell stories, relate, experience, and communicate. This book questions our perception of the world by examining the light through different forms of expression.
Project Duration: The project started in January 2019 in Pasadena and finished in April 2010 in Pasadena.
Operation Flow: Prism can be taken out of the book spine and readers can experience traits of light such as reflection, refraction, diffraction, and Interfere by using the actual prism. They can also interact with the book because a lot of imageries were curated considering this interaction.
Image Credits: Photographer: Kevin Martin