Dr.Bei E3 전동칫솔 by Dr.Bei is a highly esteemed winner of the very prestigious 2021 A' Design Award 철상 in 뷰티, 퍼스널 케어 및 화장품 디자인 Competition Category.

철화장품· 2021

Dr.Bei E3 전동칫솔

by Dr.Bei

Client: Dr.bei

A' Design Award 철상 Winner in 화장품 Category

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Verified Award Winner
Verify Award Status for #117957

View at A' Design Award Press Release Award Badge

Colors

The Design

About Dr.Bei E3 전동칫솔

Dr.Bei E3는 올바른 양치질을 돕기 위해 디자인된 전동칫솔이다. 손잡이는 IMR 공법으로 제작되었으며, 온도에 따라 색이 변하는 필름이 적용되었다. 물의 온도가 섭씨 30도에서 36도 사이일 때 손잡이의 색상이 변하는데, 이 온도 범위는 시린 이에 적합하며 보다 편안한 사용 경험을 제공한다. 45도 다이아몬드 형태의 손잡이는 치아와 잇몸의 치태를 제거하는 바스법(Bass Method)의 양치 각도를 사용자가 쉽게 찾을 수 있도록 돕는다. 점진적으로 세기가 강해지는 모터는 사용 시작 시 부드러운 느낌을 준다.

The Recognition

About the A' Design Award 철상

Dr.Bei E3 전동칫솔, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Dr.Bei E3 전동칫솔, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Dr.Bei E3 전동칫솔, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: E3 uses groundbreaking technology to help users brush their teeth correctly. Using 30°C to 36°C helps sensitive teeth problems and provides a more comfortable experience. E3's handle have the capability to change colors, which will let the customer know if the temperature is within the range for a comfortable brushing experience.
Tags: Electric Toothbrush
Production Technology: The surface of color-condition temperature sense in brush handle adopts IMR technology.E3 utilizes IMR technology, making the color-condition temperature sense membrane adhere to the brush handle.
The reason why choosing IMR technology is, as it can guarantee high effective mass production and the function of color-condition temperature sense membrane.
Users can measure suitable brushing teeth water temperature by using the color-condition temperature sense membrane brush handle.
Research: When the dental specialist recommends using the Bass Method of brushing teeth, this brushing method allows for better removal of plaque on the teeth and gum. We found out, through observational research and interviews with our users on their brushing behavior, that using the Bass Method requires a certain period of practice to get familiar with the method. Additionally, users are unsure whether they are correctly using the technique to clean their teeth and gum accurately.
Thus with our electric sonic brush E3's 45-degree diamond-shaped handle design, we enable our users to naturally use the Bass method's recommended angle to brush their teeth, without a steep learning curve in order to achieve correct oral care.
Inspiration: Oral health is of the many important topics. The correct way to brush teeth is one of the fundamentals. We observed that a lot of people feel the same with common teeth brushing. But yet many people when comes to brushing teeth do not follow the teeth brushing method. Especially when finding the correct angle is much more difficult. Product designers tried designing the traditional brush handle that is designed with a cylindrical design, 45 degrees angled. While the user holds the brush handle, it can judge whether the brushing angle is corrected by the brush handle.
Project Duration: The project finished in Beijing.
Operation Flow: Before brushing teeth, the user can judge whether the water temperature is comfortable or not by using a brush handle to measure the water for brushing teeth. if the temperature is suitable, then the picture in the brush handle will show to the user from an eye view.
When brushing teeth, the gradual strength engine will bring the user a gentle feeling, not output an uncomfortable feeling due to the high frequency of brushing teeth in the first experience.
After starting to brushing teeth, the design of a 45-degree diamond shape brush handle can let the user find the correct brushing teeth angle of Bass Method easily, then can complete the whole brushing teeth process, and clean up dental plaque effectively which adhering to teeth.
Team Members: Zhou Ying, Cai Junxing, Zheng Jinpeng, Ling Manjia