Zi Quan Lim의 134340 Fan Made Music Video 뮤직 비디오

디자이너 Zi Quan Lim의 작품 134340 Fan Made Music Video 뮤직 비디오은(는) 매우 권위 있는 2021 A' Design Award 철상의 영화, 비디오 및 애니메이션 디자인 부문에서 탁월한 수상작입니다.

철영화· 2021

134340 Fan Made Music Video 뮤직 비디오

디자이너: Zi Quan Lim

클라이언트: The One Academy

영화 부문 A' Design Award 철상 수상작

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사이트 방문 A' Design Award에서 보기 보도 자료 수상 배지

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디자인

134340 Fan Made Music Video 뮤직 비디오 소개

134340은 한국 팝 그룹 BTS의 노래를 위해 모션 그래픽으로 제작된 팬메이드 뮤직 비디오이다. 노래 제목은 왜소행성 명왕성의 소행성 번호를 의미한다. 영상은 명왕성을 하얀 공으로 표현하여 다채로운 3차원 도형들에 둘러싸인 채 우주의 여러 차원을 이동하는 모습을 보여준다. 각 도형의 속도와 움직임은 음악의 리듬에 따라 전개된다. 모든 재질은 평면적인 만화풍 셰이딩 스타일을 사용했다. 애니메이션은 전부 Cinema 4D로 제작되었으며 총 1분 15초 길이이다.

수상 인정

A' Design Award 철상 소개

134340 Fan Made Music Video 뮤직 비디오, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. 134340 Fan Made Music Video 뮤직 비디오, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. 134340 Fan Made Music Video 뮤직 비디오, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

디자인 비하인드

프레스 킷

디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: An ambitious fan made project, 134340 is a motion graphic based music video showcasing the song 134340 by international Korean pop idol group BTS from their third Korean studio album Love Yourself Tear in 2018. The song title is the asteroid number of dwarf planet Pluto which used to be the ninth planet in our Solar System. The project reimagines Pluto as a white ball wandering through multiple dimensions in space that surrounded by colorful 3D shapes to correspond with the track musical rhythm.
치수 및 패키징: 134340 is an animated music video that comes with 1 minute and 15 seconds runtime in mp4 format and 1920 x 1080 screen resolution. The project was published for my college student exhibition as my final college project, showcasing the final video, an A3 (297 x 420 mm) concept board poster and a 2A0 (1189 x 1682 mm) visual poster.
태그: Motion Graphics, Music Video, Fan Made, Cel Shading, Cinema4D, K-pop, 3D Animation, Space
생산 기술: Designed entirely in Cinema 4D, 134340 fuses 3D polygons and with flat colors to bring out the simplicity of the design. The cameras and animation were done simply in 30fps without any plugins. The visual focuses on each shape's speeds and movements which were purposely designed for rhythmic fitting with the music. All object materials were produced in 2D cel shading, a cartoonish flat shading art style that can be achieved with Sketch and Toon Cel Shaders within Cinema 4D.
디자인 과제: There are limitations to what resources to experiment and compact with within the short period of time to complete a massive project. Also, not every art style compliments music the way it was intended to be in the first place and it is better to base on the audience perception instead of personal ones.
연구: Prototype and pitching are my main research method for this project. I have experimented with animation in different software, then presented the demos with a series of questionnaires to the public via Google Forms and papers. Following the responses, I narrowed my focus into 2D Cel Shading in Cinema 4D to explore the art style which benefitted my work pace. In summary, technical skills shift quickly from time to time and there are no shortcuts to adapt one software easily at a time.
영감: The song 134340 lyrics are mostly about loneliness and negativities after a broken relationship. The video captures the lyrical content of the song and visualizes dwarf planet Pluto and the Solar System in outer spaces. In connection with the meaning behind the song, Pluto had also downgraded its status as a dwarf planet by the International Astronomical Union in 2006, therefore it was abandoned by our own Solar System.
프로젝트 기간: The project started in June 2019 in Kuala Lumpur and finished in mid-August 2019 in Selangor, and was exhibited in The One Gallery of The One Academy in late August until early September 2019.
운영 흐름: 134340 music video was made primarily for the BTS fans known as ARMYs. Viewers are able to watch the white ball moving freely in spaces and dimensions while listening to the music in the video. Both Korean and English lyrics were put for viewers to understand the meaning of the song. Another operation is to strategize 134340 by submitting the video to the idol agency company, BigHit Entertainment YouTube channel as an act of mock partnership or potential creative collaboration in business.
특허: 134340 project was done by Lim Zi Quan in August, 2019.
Copyrights belong to Zi Quan Lim, 2019.
이미지 출처: Image #1: Student Lim Zi Quan (Digital Media Designer, 2019)
Image #2: Student Lim Zi Quan (Digital Media Designer, 2019)
Image #3: Student Lim Zi Quan (Digital Media Designer, 2019)
Image #4: Student Lim Zi Quan (Digital Media Designer, 2019)
Image #5: Student Lim Zi Quan (Digital Media Designer, 2019)
Video Credits:
Directed by: Lim Zi Quan
Original Music & Sound Design: BTS
Lyrics by: Pdogg, ADORA, Bobby Chung, RM, Martin Luke Brown, Orla Gartland, Suga, J-Hope
Design: Lim Zi Quan
Main Title Design: Lim Zi Quan
Technical Director: Lim Zi Quan
Animation: Lim Zi Quan
Sound Design: Pdogg
Composers: Pdogg