The Wine Barrel Dilemma 패키징 by Antonia Skaraki

The Wine Barrel Dilemma 패키징 by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award 철상 in 패키징 디자인 Competition Category.

철패키징· 2022

The Wine Barrel Dilemma 패키징

by Antonia Skaraki

Client: The Wine Barrel

A' Design Award 철상 Winner in 패키징 Category

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Verified Award Winner

Verify Award Status for #129353

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About The Wine Barrel Dilemma 패키징

레드 와인과 화이트 와인 중 선택해야 하는 고민을 끝내는 패키지입니다. 와인 애호가들은 이제 하나의 패키지에서 두 가지 와인을 모두 즐길 수 있으며, 손잡이가 있고 각각 고유한 탭이 장착된 두 개의 배럴을 담은 디자인으로 와인 시음 경험을 향상시킵니다. 이 컨셉은 와인의 본래 환경을 유지하기 위해 큰 배럴에서 작은 배럴로 와인을 옮긴다는 개념인 박스 밖 와인(wine out of the box) 디자인을 따릅니다.

The Recognition

About the A' Design Award 철상

The Wine Barrel Dilemma 패키징, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. The Wine Barrel Dilemma 패키징, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. The Wine Barrel Dilemma 패키징, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project’s highlight was managing to make TheWineBarrelDilemma’s package the definite answer to the dilemma red wine or white wine just by creating a user-friendly experience of enjoying both.
Tags: Wine_Barrel, wine, Packaging, Design, Barrel, Dilemma, red, white, cellar, out_of_the_box
Production Technology: TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Design Challenge: The wooden wine barrel is converted to the main reference point of the brand, which differentiates it from the competition. Robust and absolute typography, special symbols, pyrographic markings, and handwritten elements transport the consumer to an imaginary cellar. In his own barrel. In the world of The Wine Barrel.
The color palette and the different symbolisms clearly separate the 4 product codes on the shelf, but retaining the "common denominator" of the relevant design.
Research: There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Inspiration: There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Project Duration: The Project started in April 2020 and is still ongoing
Operation Flow: The consumer is now able to buy and enjoy a packaging consisting of both red and white wine, without having to choose one over the other. This packaging applies perfectly to gatherings and parties.
Team Members: Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits: Image #1: Photographer Andreas Deskas
Image #2: Photographer Andreas Deskas
Image #3: Photographer Andreas Deskas
Image #4: Photographer Andreas Deskas
Image #5: Photographer Andreas Deskas
Video Credits: Chris Gerokostas