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Circle Unfulfilled 마사지 기기 패키지 by Tiger Pan

Circle Unfulfilled 마사지 기기 패키지 by Tiger Pan is a highly esteemed winner of the very prestigious 2022 A' Design Award 은상 in 패키징 디자인 Competition Category.


은패키징· 2022

Circle Unfulfilled 마사지 기기 패키지

by Tiger Pan

Client: Shenzhen Breo Technology Co., Ltd.

A' Design Award 은상 Winner in 패키징 Category

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The Design

About Circle Unfulfilled 마사지 기기 패키지

'미완의 원(Circle Unfulfilled)'은 눈과 목 마사지 기기를 위한 패키지 디자인이다. 온전한 원을 결코 찾아볼 수 없는 쑤저우 정원의 문(門)과 다리에서 형태적 영감을 얻었다. 이 형태는 제품을 보호하는 동시에 패키지 내부의 빈 공간을 줄여준다. 구조체에는 사탕수수 찌꺼기(바가스)로 만든 재활용 소재 수프라펄프(SupraPulp)를 사용했다. 별도의 추가 가공 없이도 이 패키지는 45~90일 내에 분해되어 다시 물질 순환 고리로 돌아간다. 부드러운 외부 그래픽과 차분한 색채 구성은 마사지의 은은한 압력을 연상시킨다.

The Recognition

About the A' Design Award 은상

Circle Unfulfilled 마사지 기기 패키지, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Circle Unfulfilled 마사지 기기 패키지, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Circle Unfulfilled 마사지 기기 패키지, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Some people think that WABI SABI is the highest realm of oriental aesthetics. Generally speaking, it seems imperfect is the true beauty of life. It witnesses the time passing and humbleness comes out with it. Based on Meridional Discharging Doctrine, the product manager seems to strive for the same phi-losophy in his products.
Dimensions & Packaging
Eye massager: Width 180mm x Depth 132.5mm x Height 200mm
Neck massager: Width 300mm x Depth 250mm x Height 270mm
Tags
Breo, Massage Device, Technology, Supra Pulp, Sustainable, Tiger Pan
Production Technology
A kind of recycled material named Supra Pulp, made from begass, is used in the making the pack. In this way, without extra processing, the package will be degraded in 45-90 days and then enter the loop.
Design Challenge
The pack is shaped to protect the product to a fullest extent, while the empty space is cutting down effec-tively. Therefore, Mobius Band is depicted to make an impression and convey message.
Research
The outer instruction will soften the overall feeling of the product, implying the temperate pressing of masseur's. The color scheme of ethereal and tranquil sense is giving a touch of a vivid eastern story.
Inspiration
Breo Massage Device Packaging Design, Our inspiration comes from portals and bridges in Suzhou Garden, where not a full circle is found. The pack is shaped to protect the product to a fullest extent, while the empty space is cutting down effec-tively. A kind of recycled material named Supra Pulp, made from begass, is used in the making the pack. In this way, without extra processing, the package will be degraded in 45-90 days and then enter the loop.
Project Duration
The project lasts 1 month, designed in Shenzhen and produced in Shenzhen, Guangdong.
Operation Flow
It witnesses the time passing and humbleness comes out with it. Based on Meridional Discharging Doctrine, the product manager seems to strive for the same phi-losophy in his products.
Team Members
Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Image Editing: Kelin Tan
Image Editing: Chao Ma
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits
Image #1: Graphic Designer Tiger Pan, Breo, 2021.
Image #2: Graphic Designer Tiger Pan, Breo, 2021.
Image #3: Graphic Designer Tiger Pan, Breo, 2021.
Image #4: Graphic Designer Tiger Pan, Breo, 2021.
Image #5: Graphic Designer Tiger Pan, Breo, 2021.

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