Discussing Time 단행본 by Zona Yuechen Guan

Discussing Time 단행본 by Zona Yuechen Guan is a highly esteemed winner of the very prestigious 2022 A' Design Award 동상 in 인쇄 및 출판 미디어 디자인 Competition Category.

동인쇄· 2022

Discussing Time 단행본

by Zona Yuechen Guan

Client: Zona Yuechen Guan

A' Design Award 동상 Winner in 인쇄 Category

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The Design

About Discussing Time 단행본

《Discussing Time》은 시간이라는 개념에 관한 그룹 토론을 기록하고, 그 토론에서 영감을 얻은 타이포그래피 조각을 함께 담아낸 책이다. 책의 크기는 7×12인치이다. 조각 중 하나는 얼음으로 제작되었으며, 몰드에 물을 부어 얼려 만든 것이다. 얼음이 녹아 물이 되어 가는 과정을 통해 시간의 흐름이 관람자에게 가시적으로 드러난다. 레이아웃은 16세기 초의 채식 필사본과 양피지 책을 참조하면서 현대적인 사진 기법을 결합했다. 그 결과 역사적인 북 디자인과 오늘날의 기술이 서로 연결된다.

The Recognition

About the A' Design Award 동상

Discussing Time 단행본, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Discussing Time 단행본, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Discussing Time 단행본, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is a group discussion of interdisciplinary type design experience that the designer played different roles: the sculpture's artist, the concept creator, the photographer, the videographer, the facilitator of discussion, the transcriber of the conversation, the editor of the texts recorded, the designer, and the bookbinder. A collective book features a sculpture of time made by the designer based on illuminated manuscript-style book design with a modern twist in its photography.
Dimensions & Packaging: The book is designed in the size of 7x12 inches.
Tags: Typography, Interdisciplinary Design, Time, Sculpture, Book Design, Ice, Type.
Production Technology: For the sculpture, I use ice. I make the molds and then pull water inside and then freeze it to get the iced sculpture.
Design Challenge: I think the hardest pair part for this project is "time." Since this is a collective book design project, we need to gather everyone to discuss the concept of "time." Everyone has a different understanding of "time," we have to discuss everyone's expressions and ideas. And then design a typographic sculpture based on "time." I need to repeatedly discuss with everyone and complete my own sculpture works in this process. So time is very tight. Doing research, finding the parchment, and analyzing the typography, fonts, design preferences of that era took a lot of time as well.
Research: I have researched many books from the 16th century onwards and sources on book printing and design analysis. A team of thirteen people, including the instructor and I, had many discussions on our understanding and views on "time." My sculpture's concept originates from the natural phenomenon of ice melting into the water. The design combines sixteenth-century book design elements with modern technology, making the book design itself embody a concept of "crossing time."
Inspiration: When people look at the ice, they cannot see the melting change immediately. It is like they could not feel the movement of time when they were young. When people start to realize the changes, it will be more obvious that the melting speed will be faster. The ice will melt into the water at the end. The ice will finally become water, left on the ground, but the water print will leave on the surface. Although it is the end, it still leaves something behind to the world.
Project Duration: This project started in February 2020 in New York and finished in April 2020 in New Yoke, and won the silver award of Graphis New Talent 2021 in New York.
Operation Flow: This is a collective book design project for thinking and discussing "time" and sculpture-making with the letter "time." My time sculpture started with the natural phenomenon of ice melting into the water. I want the audience to experience the passage of time. Referring to the parchment design in the early 16th century, I use ancient design elements to combine with modern technology. In the end, I got a collective book of thoughts and discussions on "time" and sculpture works that spanned time.
Patents: Copyrights belong to Yuechen Guan, 2020.
Image Credits: Image#1: Photographer Zona Yuechen Guan
Image#2: Photographer Zona Yuechen Guan
Image#4: Photographer Zona Yuechen Guan
Image#5: Photographer Zona Yuechen Guan
Video Credit: Film, photograph, edit by Zona Yuechen Guan/Music by Andigold