디자이너 Neringa Orlenok의 작품 Imaginator 상상력 카드 게임은(는) 매우 권위 있는 2022 A' Design Award 은상의 완구, 게임 및 취미 제품 디자인 부문에서 탁월한 수상작입니다.

은완구· 2022

Imaginator 상상력 카드 게임

디자이너: Neringa Orlenok

클라이언트: Innospark

완구 부문 A' Design Award 은상 수상작

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사이트 방문 A' Design Award에서 보기 보도 자료 수상 배지

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디자인

Imaginator 상상력 카드 게임 소개

이매지네이터(Imaginator)는 상상력과 대화를 이끌어내기 위해 만들어진 카드 게임입니다. 덱은 60×90밀리미터 크기의 카드 50장으로 구성되며, 판지에 풀컬러로 인쇄되어 두꺼운 검정색 종이 상자에 담겨 있습니다. 각 카드는 양면으로 이루어져 있습니다. 한 면에는 연상 게임을 위한 독창적인 추상 일러스트레이션이 담겨 있고, 다른 면에는 상상력과 성장 마인드셋에 관한 질문이 실려 있습니다. 일러스트레이션은 먼저 종이에 스케치한 뒤 디지털 펜슬로 손수 다시 그렸습니다. 플레이어는 자신만의 규칙을 정할 수 있으며, 질문들은 어린이와 성인 모두에게 적합합니다.

수상 인정

A' Design Award 은상 소개

Imaginator 상상력 카드 게임, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Imaginator 상상력 카드 게임, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Imaginator 상상력 카드 게임, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

디자인 비하인드

프레스 킷

디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: Every deck of Imaginator cards includes 50 questions for those who dare to imagine and grow. Each card has a unique abstract design, representing our inner world of dreams, experiences, stories, and ideas. All questions are centred on imagination and growth mindset. They will make you laugh, think, wonder and dream.
치수 및 패키징: 50 cards 60 x 90mm in size, Cardboard, Full-Color Printing. Box: thick black paper, sticker in the front and back.
태그: Creative thinking, growth mindset, creative toys, educational toys for kids, imagination, educational design
생산 기술: Cards were made in mixed technique. First sketches was made on paper then redrawn by hand with digital pencil on screen. All images were edited and prepared for high quality printing.
디자인 과제: The biggest chunk of time was used to create and perfect 50 cards where every card is different. After all illustrations where done in line, another challenge was to bring life and colours to grab attention so it would be interesting to look at and inviting to play. Printing and production the final product took some time to find the most suitable combination solution and to find partners who can provide high quality prints.
연구: A lot of questions and visual data was gathered together and discussed. Questions were raised about what is essential and what should be different and unique in this product. Both sides of the cards are equally important so research contributed to the creation of unique game. One of the kind scenario where even the rules can be made by the player itself.
영감: The idea to create Imaginator cards as they are came from lack of abstract visual games that are understandable for kids and interesting mind-bending for adults. Graphic compositions are dreamy and unique. They were created consistently by adding figures that have the same style and technique, but vary by its’ meaning and message. This principle triggers different strings of players that bring various associations unique to each person.
프로젝트 기간: The project started in January 2021 and finished in July 2021 in Vilnius, Lithuania
운영 흐름: Each card has two equally important sides. The abstract images on one side are designed for imagination and association games. The questions on the other side are dedicated to inspire easy, funny, and deep, even philosophical, conversations with your family or friends. Foster your imagination and growth mindset! You are free to create the rules of the game yourself. Take your time and don’t rush to answer too quickly. Imagination needs time to “kick in”. It will be curious to see how you beat the challenge of un-seeing the first association! Will you be able to see a flower bud if you first see a dolphin breaking waves? One of the games is "Fun and deep conversations": Pick a card, read the question aloud, dream for a few seconds and answer. Let the others get their answers too. The more versions of the answer, the more it’s interesting! When everyone has spoken, draw another card. The questions are designed to be suitable for both children and adults. There is no one right answer. Some answers will make you laugh to tears, others will make you think about yourself and will inspire you to go after your dreams. And don’t be surprised if the little players outshine the adults in their imagination!
팀원: Designer: Neringa Orlenok
Product Developer: Vita Markevičiūtė
이미지 출처: Image #1-5: Photographer Karolis Milaševičius