Or Atelier 리테일 공간 by Las Design is a highly esteemed winner of the very prestigious 2023 A' Design Award 동상 in 인테리어 공간 및 전시 디자인 Competition Category.

동인테리어· 2023

Or Atelier 리테일 공간

by Las Design

Client: Las Design

A' Design Award 동상 Winner in 인테리어 Category

9,703
Verified Award Winner
Verify Award Status for #143128

View at A' Design Award Press Release Award Badge

Colors

The Design

About Or Atelier 리테일 공간

Or Atelier는 중국 충칭에 위치한 멀티 브랜드 패션 스토어이다. 인테리어는 고대 그리스 건축, 특히 고전적인 기둥의 우아한 구조에서 영감을 받았다. 목재 기둥들이 구불구불한 동선을 형성하여 방문객마다 매장 안에서 자신만의 경로를 따라갈 수 있다. 사각형과 원형이 조합되어 공간에 끊임없는 변화를 부여한다. 노란색 트래버틴이 벽면을 덮고 있으며, 파사드와 계산대에는 터쿼이즈 빛깔의 석재가 사용되었다. 디스플레이 카운터는 스테인리스 스틸로 제작되었고, 패브릭 소파가 부드러운 감성을 더한다.

The Recognition

About the A' Design Award 동상

Or Atelier 리테일 공간, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Or Atelier 리테일 공간, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Or Atelier 리테일 공간, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: OR means option right. It represents originality, freedom, breakthrough and applicability. OR is not only a multi-brands fashion store, but also an incubator for cutting-edge designers. Advocating the spirts of independent aesthetics and self-maintaining, OR integrates entertainment, commerce, contemporary art and culture and other resources to define a fashionable lifestyle with extraordinary experiences and constant values.
Dimensions & Packaging: The wall-covering material - yellow travertine, contrasted with turquoise stone used for store facade and cashier embellished with deep and shallow white contexts, interprets the close relationship between green mountain and hill stones, displaying natural beauty and restrained elegance of luxury. A serene and minimal ambience is offered by a soothing color palette filled with plenty of pale timber and muted browns.
Tags: Originality, Freedom, Breakthrough, Applicability, Independent
Production Technology: Drawing on the graceful structure of Greek column, the most prominent element in ancient Greek architecture, we form a winding movement line, so that everyone could customize his/her movement line and continue to explore and discover by himself/herself. Square and circle, twists and turns, endow the space with endless changes. Wood columns not only convey oriental elegance in color, but also inherit classical European-style structure.
Design Challenge: How to balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
How to distinguish itself from intensely competitive Chongqing's fashion market.
Research: OR looks for new expression ways which fit today's trends, with the younger design language, balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
Inspiration: OR's space design doesn't follow contemporary trend with rapid changes or popular color of different seasons, but is inspired by the pioneer of European architecture - ancient Greek architecture. Seamlessly blending eastern aesthetics and western techniques, our designers remove redundancy and complexity wherever possible, constantly search for the perfect balance between straightest lines and smoothest circles, and finally endow the space with quiet beauty in the understated.
Project Duration: The project started in December 2021 in Chongqing and finished in January 2022 in Starlight 68Plaza,Chongqing.
Operation Flow: Bronze sofa and turquoise stone highlighted from the overall wood color scheme, impart positive vibes to the space, and elaborate a breath of exquisite elegance. While the display counters are made of stainless steel, the fabric sofa and other soft materials create a gentle touch. While marble meets suede to create tension, the naturally formed texture on the former and customized pattern on the latter connect the nature and manmade.
Image Credits: INSPACE, 2022