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AMP Extreme Airo 그래픽 카드는 by Surf Wong

AMP Extreme Airo 그래픽 카드는 by Surf Wong is a highly esteemed winner of the very prestigious 2023 A' Design Award 금상 in 컴퓨터 및 주변 기기 디자인 Competition Category.


금컴퓨터· 2023

AMP Extreme Airo 그래픽 카드는

by Surf Wong

Client: Zotac Gaming

A' Design Award 금상 Winner in 컴퓨터 Category

Colors

The Design

About AMP Extreme Airo 그래픽 카드는

공기 역학 개념에서 영감을 받은 Zotac Gaming GeForce RTX 40 시리즈 AMP Extreme AIRO는 AIR 최적화 설계를 활용하여 Nvidia Ada Lovelace 아키텍처로 구동되는 세계에서 가장 진보된 게임용 GPU를 최대한 활용합니다. 공기 최적화 설계는 최대 게임 그래픽 성능을 위해 공기 흐름, 소음 수준 및 내구성의 효율성을 높입니다. RGB 존재의 무지갯빛 반투명 마감은 Aurora Borealis 조명의 매혹적인 시각과 색상에서 영감을 받았습니다.

The Recognition

About the A' Design Award 금상

AMP Extreme Airo 그래픽 카드는, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. AMP Extreme Airo 그래픽 카드는, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. AMP Extreme Airo 그래픽 카드는, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Inspired by aerodynamic concepts, the ZOTAC GAMING GeForce RTX 40 Series AMP Extreme AIRO utilizes an AIR-Optimized design to bring out the best in the world’s most advanced gaming GPU, powered by the NVIDIA Ada Lovelace architecture.
The AIR-Optimized design brings upward efficiencies in airflow, noise levels, and durability for maximum gaming graphics performance.
Dimensions & Packaging
The ZOTAC GAMING GeForce RTX 40 Series AMP Extreme AIRO is our flagship product. Powered by the NVIDIA Ada Lovelace architecture, these graphics cards are designed to provide up to 2x power efficiency, AI accelerated features, and real time ray tracing with unparalleledperformance. This design provides users with the flexibility to mount their PC build in either a vertical or horizontal orientation, allowing for a stunning visual presentation.

GPU: GeForce RTX 40 Series
Display Outputs:3 x DisplayPort 1.4a
1 x HDMI Connector
Slot Size: 3.5 slots
Card Length:355.5mm x 149.6mm x 72.1mm
Tags
Aerodynamic, Futuristic, Different, Streamline, Sports car, Airflow
Production Technology
LED Panel: Iridescent-decorated plastic frame, fabricated using in-mold decoration technology with integrated ARGB LED lighting.

Cover: Injection molded using transparent plastic, with metallic gun-metal and silver spray paint coating. Laser etching applied to specific areas to enable light transmission.

Heat pipes: 9-piece composite layered heat pipes, precision-machined.

Vapor chamber: Nickel-plated copper plate construction.

Fans: Dual ball bearing fans.

Backplate: Solid die-cast metal.

Spectra: 5 distinct zones for lighting effects.
Design Challenge
The utilization of a completely new molding technique entireurrencethe biggest challenge of the project.

As space in computer ases are often very limited, every inch should be used efficiently. With In-mold decorating technology, the plastic and printing can be finished inside the mold in one shot, thus making the outcome thinner and more precise. However, to get a good result many trials and errors had to be done. After several months and testing dozens of samples, our hard work was rewarded as we successfull achieved the desired outcome.
Research
Primary research: conduct surveys, use the product directly to collect data such as frame rate, noise level, etc.
Secondary research: Employing secondary sources such as reviews, research reports and comments from the internet, famous websites and forums, and comparing our design to the competitors' products.
Objectives: To improve the product's functions, by introducing new features and specifications.
Methodology: Extensive data and information gathering, in order to identify gaps in current products and improve upon existing designs.
Inspiration
The design of the ZOTAC GAMING GeForce RTX 40 Series AMP Extreme AIRO is inspired by aerodynamic concepts with a balanced design of function and form. It incorporates an AIR-Optimized design for maximum airflow efficiency with ventilation paths on all sides, so airflow can maneuver and be expelled in all directions, reducing trapped heat to ensure maximum performance.
The iridescent and translucent finish of the RGB presence are inspired by the captivating visual and colors of the Aurora Borealis lights.
Project Duration
Design planning of the project started in September 2021 in Hong Kong. Manufacturing begun in June 2022 in China.
Operation Flow
The product is designed with minimal need for user interaction. Its efficient heat pipes, fans, exhaust, and aerodynamic shape offer maximum airflow expulsion and heat transfer, guaranteeing that thermal overhead stays low under heavy loads.
Users can fine-tune the lighting pattern of the product via a special software to perfectly match their PC builds.
Team Members
Designer: Surf Wong

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