Jiangxi Illustrated 일러스트레이션 시리즈 by Wang Ying is a highly esteemed winner of the very prestigious 2024 A' Design Award 철상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.
철그래픽· 2024
Jiangxi Illustrated 일러스트레이션 시리즈
by Wang Ying
Client: Northeastern University of China
A' Design Award 철상 Winner in 그래픽 Category
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The Design
About Jiangxi Illustrated 일러스트레이션 시리즈
장시 일러스트레이티드(Jiangxi Illustrated)는 중국 장시 지역의 지역 문화를 주제로 한 디지털 일러스트레이션 시리즈이다. 이 일러스트레이션은 지역의 풍경, 민속과 전통을 현대적인 비주얼 스타일로 표현한다. 선화는 프로크리에이트(Procreate)에서 작업했으며, 채색은 포토샵에서 완성했다. 각 이미지는 300dpi, RGB 컬러의 3600×3600 픽셀 규격이다. 이 시리즈는 전통 문화 주제와 동시대 일러스트레이션 기법을 결합한다. 장시의 유산에 대한 대중의 이해와 공감을 높이고 그 보존을 뒷받침하는 것을 목표로 한다.
The Recognition
About the A' Design Award 철상
Jiangxi Illustrated 일러스트레이션 시리즈, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Jiangxi Illustrated 일러스트레이션 시리즈, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Jiangxi Illustrated 일러스트레이션 시리즈, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The work uniquely intertwines Jiangxi's rich cultural connotations with modern illustration techniques, creating a visually striking expression of Jiangxi's local culture. This endeavor isn't just about preserving the past; it's about revitalizing it for the present and future. The illustrations serve as ambassadors, igniting a renewed love and appreciation for Jiangxi's cultural legacy while inspiring a commitment to its preservation.
- Dimensions & Packaging
- 3600 x 3600 pixels, 300dpi, RGB.
- Tags
- Chinese Culture, Jiangxi, Illustration, Commercial Illustration, Cultural Fusion, Digital Artistry
- Production Technology
- The series of illustrations was created using Photoshop and Procreate software. Procreate software is primarily responsible for drafting and creating line drawings, while Photoshop is mainly used for coloring. The full utilization of the characteristics of both software programs results in beautifully detailed illustrations.
- Design Challenge
- The primary creative hurdle in the design process arises from cultural transformation. It involves integrating traditional Jiangxi local culture with modern illustration technology to ensure that the resulting form possesses both contemporary aesthetics and cultural resonance. Maintaining a balance between cultural preservation and innovation is crucial, necessitating consideration of how to preserve the original essence of the work while infusing it with freshness and distinctiveness.
- Research
- The study investigates how modern illustration techniques can enhance appreciation for Jiangxi's local culture and advocate for its preservation. Employing a multidisciplinary approach, it explores the fusion of traditional Jiangxi culture with contemporary illustration practices, identifies resonant themes, and examines the potential of illustrations in promoting local culture.
- Inspiration
- The design inspiration draws from Jiangxi's rich cultural tapestry, blending tradition with modernity to create captivating illustrations. Each stroke on the digital canvas serves as a portal to Jiangxi's landscapes, folklore, and vibrant traditions, bridging the gap between past and present. Age-old narratives are reimagined to breathe new life into Jiangxi's heritage, sparking curiosity and excitement, attracting more people to join the team of Jiangxi cultural heritage.
- Project Duration
- The project started in December 2022 in Jiangxi, China, was completed in June 2023 in Liaoning, China, and was exhibited at the undergraduate graduation design exhibition of Northeastern University in China in June 2023.
- Operation Flow
- Using modern illustrations to evoke audience appreciation for Jiangxi's culture and ignite awareness in protecting its cultural heritage.
- Image Credits
- Image #1 : Illustration Wang Ying 2023.
Image #2 : Illustration Wang Ying 2023.
Image #3 : Illustration Wang Ying 2023.
Image #4 : Illustration Wang Ying 2023.
Image #5 : Illustration Wang Ying 2023.
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