Pillzzle 어린이용 의약품 패키지 by Yichi Chen and Yuanyuan Liang

Pillzzle 어린이용 의약품 패키지 by Yichi Chen and Yuanyuan Liang is a highly esteemed winner of the very prestigious 2025 A' Design Award 철상 in 유아, 어린이 및 아동용 제품 디자인 Competition Category.

철유아용품· 2025

Pillzzle 어린이용 의약품 패키지

by Yichi Chen and Yuanyuan Liang

Client: Beijing University of Chemical Technology

A' Design Award 철상 Winner in 유아용품 Category

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Verified Award Winner

Verify Award Status for #164817

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pillzzle 어린이용 의약품 패키지

필즐(Pillzzle)은 어린이를 위한 의약품 패키지 디자인이다. 각 보드에는 네 개의 알약이 담겨 있으며, 알약 하나하나가 퍼즐 조각 하나와 연결되어 있다. 같은 보드에서 나온 네 조각을 맞추면 하나의 완성된 동물 모양이 된다. 보호자는 표시된 절취선을 따라 퍼즐 모양의 한 조각을 떼어내고, 상단 층을 분리한 뒤 알루미늄 포일을 열어 알약과 퍼즐 조각을 보상으로 함께 건네줄 수 있다. 패키지는 플라스틱, 알루미늄 포일, TPU로 제작되었다. 이러한 수집 방식은 어린이가 치료 과정을 보다 자발적으로 따르도록 유도하기 위한 것이다.

The Recognition

About the A' Design Award 철상

Pillzzle 어린이용 의약품 패키지, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Pillzzle 어린이용 의약품 패키지, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Pillzzle 어린이용 의약품 패키지, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a medicine package design based on the characteristics of puzzles games. A board have four pills, each pills corresponds to a piece of puzzle, all the puzzles on the same board put together can create a complete cute animal. Parents can make a deal with their kids: for every pill they take, they get a piece of the puzzle. This reward system helps to enhance children's medication experience, make child more willing to cooperate with the treatment and relieve family stress.
Dimensions & Packaging: Product dimensions: 104.8mm x 58.5mm x 9.3mm
Package dimensions: 120.8mm x 368.5mm x 2mm
Tags: Kids, Children, Medicine, Blister Pack, Packaging, Animals, Puzzles
Production Technology: It is mainly composed of plastic, aluminum foil and TPU.
Design Challenge: 1. In the design process, the most difficult thing for us is to conceive the small animal shape on the pills board. For personal design style, we hope that when the puzzles from the pills board are put together, they can create a small animal full of geometric sense, but also meet the aesthetic experience of children, without losing cuteness and color. In addition, when the puzzle is scattered on the pills board, we also hope that it can roughly form a harmonious and regular rectangle to achieve a coordinated aesthetic feeling. Based on this, we conducted a lot of research and sketch deduction. We first investigated and summarized many animals and their characteristics. Second, we kept sketching on paper to try to divide their shape into four parts and geometrize them, and to arrange them into a rectangle with as few gaps as possible. In this way, after the selection of some animals was excluded, we selected three animal puzzle styles with the best visual effect with each other based on how the puzzle looks when they‘re put together. 2. The packaging design of the pills board is also a difficult point. Because our design is the main entry point clever, so we do not want to use ordinary packaging mode. After many investigations, we chose the present effect, which can make it easier for people to open and close and integrate the instructions into the package.
Research: Our main research program is the pills board design for kids, the goal is to improve the medical experience in children's treatment course through emotional design, so that kids are less resistant to taking medicine. In design process, we conducted interviews and surveys, and decided to start from the perspective of "collection and reward mechanism". After a large number of desktop and second-hand research, we got the prototype of the current project, and further analyzed many cases for further improvement. We also used hard cardboard with high gram weight for prototype testing, and made the designed jigsaw to verify the feasibility. This study can effectively improve children's medical experience, relieve parents' pressure, promote doctor-patient relationship, and create a more caring social medical environment for kids.
Inspiration: We observed that most of kids had the experience of not taking medicine well with the treatment course. Moreover, we also found that kids are often attracted to specific color and shapes, fun interactions and progressive reward mechanisms. Based on these phenomenon, we redesigned the package of the medicine, breaking away from the traditional cold and impersonal package, and incorporated puzzle games and cute animal shape that kids enjoy, trying to use an innovative way to reduce kids' fear of medicine, shifting their attitude, making them less resistant to taking medication.
Project Duration: The project started in August 2024 in Zhengzhou and finished in September 2024 in Beijing.
Operation Flow: 1. The child gets sick and needs to take medicine for a period of time according to the treatment course. 2. According to the tear marks on the medicine board, parents tear off a piece of puzzle-shaped medicine board with a single pill. 3. Separate the top puzzle layer of the board, tear the aluminum foil, and take out the pill. 4. Give child the pill and reward him with a puzzle to collect. 5. Kid put all the puzzles from the same pill board together to get a cute animal puzzle. (The specific reward agreement can be flexible by parents)
Team Members: Yuanyuan Liang