Transition 전시 디자인 by Shuhei Matsuyama is a highly esteemed winner of the very prestigious 2026 A' Design Award 동상 in 이벤트 및 해프닝 디자인 Competition Category.

동이벤트· 2026

Transition 전시 디자인

by Shuhei Matsuyama

Client: enigma Inc.

A' Design Award 동상 Winner in 이벤트 Category

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Verified Award Winner

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Colors

The Design

About Transition 전시 디자인

트랜지션(Transition)은 이케바나로 알려진 1400년 전통의 일본 꽃 예술을 현대적인 공간에서 선보이는 꽃 전시입니다. 뒷벽이 없는 개방형 배치로 관람객은 자유롭게 이동하며 각 작품을 정면에서만 보는 것이 아니라 다양한 각도에서 감상할 수 있습니다. 자연 채광과 반응형 조명이 하루 동안 변화하면서 공간과 살아 있는 꽃도 끊임없이 달라집니다. 모듈형 좌대는 재활용 가능한 레진으로 3D 프린팅되어 분해 후 재사용할 수 있습니다. 단차 없는 배리어프리 바닥은 모든 구역의 접근성을 보장합니다.

The Recognition

About the A' Design Award 동상

Transition 전시 디자인, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Transition 전시 디자인, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Transition 전시 디자인, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: An immersive flower exhibition engaging all five senses, tracing 1,400 years of ikebana and the kado philosophy of the life of flowers. Fresh floral works, shifting sunlight, and responsive lighting continuously transform both space and experience. A wall-less, open configuration overturns traditional frontal ikebana viewing, inviting active participation and enabling unrepeatable, time-based engagement with floral art.
Dimensions & Packaging: Exhibition area: approx. 300 sqm.
Monitor fixtures: 1965 mm Width x 470 mm Depth x 1195 mm Height.
Large stage: 3000 mm Width x 4200 mm Depth x 300 mm Height.
130-size modular lighting pedestals in 3 types: A: 400 mm Width x 400 mm Depth, B: 500 mm Width x 500 mm Depth, C: 800 mm Width x 800 mm Depth.
All components are designed for disassembly, reuse, and full barrier-free accessibility.Exhibition area: approx. 300 sqm.
Monitor fixtures: 1965 mm Width x 470 mm Depth x 1195 mm Height.
Large stage: 3000 mm Width x 4200 mm Depth x 300 mm Height.
130-size modular lighting pedestals in 3 types: A: 400 mm Width x 400 mm Depth, B: 500 mm Width x 500 mm Depth, C: 800 mm Width x 800 mm Depth.
All components are designed for disassembly, reuse, and full barrier-free accessibility.
Tags: Ikebana, Exhibition Design, Floral Art, Japanese Culture, Immersive Experience, Sustainable Design, Inclusive Design, Expo 2025, Contemporary Art, Spatial Design
Production Technology: The exhibition structure was realized using recyclable resin-based 3D-printed pedestals, minimizing waste and enabling modular reuse for future installations. The lighting design incorporated responsive LED systems to simulate natural transitions. Spatial modeling and daylight simulation were conducted using Unreal Engine to test sun paths and visual conditions, allowing for precise environmental calibration. Materials include wood, recycled steel, and living floral elements.
Design Challenge: Traditional ikebana shows erected one-off timber walls and fixtures, then scrapped them. We challenged that legacy, adopting a reusable system that slashes physical build. Pedestals are 3-D-printed from recyclable resin, designed for quick disassembly, transport, and redeployment, cutting material use and waste. With level floors and wide clearances, the fully barrier-free layout marries sustainability to inclusive design.
Research: In this show we discarded the rear wall once mandatory for classical ikebana and used self-standing fixtures, letting visitors wander freely. Single-use timber walls became reusable, 3-D-printed units of recycled resin, proving ikebana can travel to sites once impossible. Surveys showed 90 % of attendees were first-time ikebana viewers, revealing new audiences. Energized by this success, we are already planning the next “new-generation” flower exhibition.
Inspiration: Ikebana is a centuries-old tradition that unites time-based and spatial art. To honor this duality, we removed the rear wall once deemed essential, shaping a fluid gallery where changing daylight, responsive lighting, and living flowers mingle in shifting layers. Visitors roam freely, viewing each arrangement from many angles while bespoke Unreal-Engine simulations refined sun paths and sightless, letting space and work animate each other.
Project Duration: The project started on April 13, 2025, and concluded on April 20, 2025. It was exhibited at the “Gallery EAST” of Expo 2025 Osaka, Kansai.
Operation Flow: Visitors freely move through the open, wall-less gallery, exploring ikebana arrangements from multiple angles. Natural and dynamic lighting interact with fresh flowers, creating constantly shifting scenes. This spatial and sensory engagement encourages personal interpretation, breaking from the static, front-facing norms of classical ikebana.
Patents: Copyrights belong to Ikenobo Society of Floral Art, 2025.
Team Members: Creative Director / Art Director / Planner: Shuhei Matsuyama
Technical Director / Engineer: Koki Kaminoura
Project Director: Kenji Suina
Spatial Design Director: Kazuhiro Itagaki
Designer (130): Daina Kato
Engineer (130): Kenta Iguchi
Promotion Director: Satomi Tamai
Research Director: Tsubasa Kuri
Researcher: Tomoya Shimojo
Promotion Planner: Mako Fujimoto
Image Credits: Image #1-#5: Photographer Kamiya Ryo、Transition: The Origin of Ikebana、 2025.
Video Credits: Videographer Mizuno Kai、 Transition: The Origin of Ikebana、 2025.