Wine Black Pyramid 한정판 by Oksana Kashkovskaya

Wine Black Pyramid 한정판 by Oksana Kashkovskaya is a highly esteemed winner of the very prestigious 2020 A' Design Award 철상 in 패키징 디자인 Competition Category.

철패키징· 2020

Wine Black Pyramid 한정판

by Oksana Kashkovskaya

Client: OK DEsign

A' Design Award 철상 Winner in 패키징 Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Wine Black Pyramid 한정판

와인 블랙 피라미드는 고대 이집트 문화에서 깊은 영감을 받은 4개의 와인 병으로 구성된 프리미엄 패키지로, 왕의 형상을 닮은 실루엣과 피라미드를 연상시키는 금속 갑옷 형태의 패키징이 특징입니다. 각 병은 불, 흙, 물, 공기의 4대 원소 중 하나를 상징하며, 어둠 속에서 빛나는 발광 심볼로 표현됩니다.

The Recognition

About the A' Design Award 철상

Wine Black Pyramid 한정판, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Wine Black Pyramid 한정판, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Wine Black Pyramid 한정판, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This package design has four bottle of wine that have own name of four natural elements as fire, earth, water, air. Four elements covered the luminescent varnish. Every packaging from rigid cardboard that has the shape of triangle. Four packaging collect to full shape of pyramid and outside has black colour that looks as volcanic rock surface. The bottles from black glass was covered of additional metal material that remind the ancient clothers of Egyptians people, they used metal plates to waist.
Dimensions & Packaging: Packaging H 43cm W 30cm, Bottle H 26 cm
Tags: package, pyramid, wine, black, alcohol, product, elements, fire, air, earth, water, gold, gold_bar
Production Technology: For packaging was used the rigid cardboard. The front part covers by gold foil that looks as gold bullion. The bottles created from not transparent black glass and covered by black metal. For lid was used the soft type of stone of light colour. The shape of bottle was manufactured in such way that it is absolutely correctly fit to pyramid packaging. The additional material was used luminescent transparent varnish that covers metal symbols of four elements, it can be seen full only in night time.
Design Challenge: The main challenges was how two types of opposite materials as gold and cold metal will look together. At the first stage was decided to do the metal cover of the bottles absolutely black from chromium but finally was taken decision that the black metal with not so shine surface more suit to this design and doing the bottle visually more rich. For the lid was also created different forms but the lid has the inclined shape and the square slabs look more interesting and allow to see additional details of this.
Research: The ancient Pyramids of Egypt was also interesting for million people during centuries. Customer interests to build on new and useful products. The products that have unusual and at the same time well identifiable shapes more approve by people. The general idea was create someting new with foundation on the recognizable elements. Also was good work experience on this design how to interact shape of full pyramid devide it on four different pieces and include correct form of the bottle inside.
Inspiration: The main inspiration of this design was ancient Egypt with incredible pyramids that have magical representation how they was created. The strict shapes of pyramids inspire and admire at the same time. Without past can't be future this line of thoughts also transmit understanding about this design. To create the new one remember about that exist before many millions years ago to repeat same but only with new more modern design look on this. The bottle can remind Egyptian silhouette of ancient kings.
Project Duration: Started in September 2018 and finished in February 2019
Operation Flow: Just to need to see full magic is open the packaging at the night time to see which of the four elements you will be try. And just enjoy amazing flavour of the wine.