Huahao Group Jinyu 판매 센터 인테리어 디자인 by Percept Design

Huahao Group Jinyu 판매 센터 인테리어 디자인 by Percept Design is a highly esteemed winner of the very prestigious 2020 A' Design Award 금상 in 인테리어 공간 및 전시 디자인 Competition Category.

금인테리어· 2020

Huahao Group Jinyu 판매 센터 인테리어 디자인

by Percept Design

Client: Percept Design

A' Design Award 금상 Winner in 인테리어 Category

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Colors

The Design

About Huahao Group Jinyu 판매 센터 인테리어 디자인

화하오 그룹 진위(Jinyu)는 중국 창사에 위치한 약 1218제곱미터 규모의 판매 센터입니다. 실내는 직선과 곡선을 결합하고 직육면체와 원통형 형태를 혼합했습니다. 흑색, 백색, 적색을 주조색으로 사용했으며, 붉은색 요소가 공간의 깊이감을 강조합니다. 메탈 라인이 절제된 감각을 더하고, 기하학적 형태의 구불구불한 계단이 2층으로 이어집니다. 천연 자원 소비를 줄이기 위해 친환경 아트 페인트를 사용했습니다. 입구는 미술관의 구성 방식을 따르며, 책에서 영감을 받은 조형물이 자리하고 있습니다.

The Recognition

About the A' Design Award 금상

Huahao Group Jinyu 판매 센터 인테리어 디자인, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Huahao Group Jinyu 판매 센터 인테리어 디자인, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Huahao Group Jinyu 판매 센터 인테리어 디자인, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: City•Life•Art, a mild beauty in simplification. The sharp lines and curves contribute to the freedom and inclusiveness of the space while the mix-up of rectangle and column blends the masculinity and femininity. The elaborate materials, along with the harmonious mixture of cold and warm tones, are all integrated into lines and shapes. The entrance of the venue is featured with the pattern of an art gallery with a diminished commercial atmosphere, to deliver mildness in elegance and simplification in delicacy.
Dimensions & Packaging: About 1218 square meters
Tags: A: Ritual sense of art. B: Architectural interior texture. C: Environment-friendly
Production Technology: The designer constructs style by colors and demonstrates attitude towards life by space. Texture of materials and basic colors are used to describe life. Within a small space, people can seek the essence of their heart and life. The lively space curve provides a sense of flexibility. Minimum but not simple, beautiful and uncommon. The entrance sculpture is inspired by books, which are the ladder of human progress. Books intend to spread the beauty of culture to everyone. Communicate the beauty of culture to people.
Design Challenge: The decorative materials are partially abandoned in the design to leave room for conversations between space and visitors. The environment-friendly art paints are massively used for a purified space sense and a lowered consumption of natural resources. The winding stair, as the pivot to the second-floor space, is constructed in geometry to create a sense of surrealism.
Research: Perpetual black, white and red matching and well-designed space creation will make every inch of the building's skin bloom with the beauty in memory.
Inspiration: The beauty of architecture represents the beauty of space. Just like the beauty of the human body, no muscle doesn’t have its own purpose, no thread is superfluous and every detail fits in with human thought and human life.
Project Duration: The project is Located in changsha, China.
The project duration was from May,2019 to Sept,2019.
Operation Flow: The depth of the space is accentuated via the red set-ups. The calming and low-key metal lines represent a strong tension of space and an intensified restraint, a rich variation in extreme simplification and beauty. The mood and story are balanced by the use of different materials. The artistic atmosphere in the space makes it extremely comfortable. Every detail is full of designer’s intentions. The overall aesthetic creation also reveals the designer’s aesthetic accomplishment.
Team Members: Mr HuGuiHua
Image Credits: Image #1:#2#3#4#5 Photographer PERCEPTRON