Tiger Pan हांचें Shuanghui Rebrand सॉसेज पॅकेजिंग हें अत्यंत प्रतिष्ठेच्या 2022 A' Design Award कांस्य पुरस्कार चें प्याकेजिंग डिझायन स्पर्धा वर्गांतलें एक मानाचें जिकपी आसा.
कांस्यप्याकेजिंग· 2022
Shuanghui Rebrand सॉसेज पॅकेजिंग
डिझायनर Tiger Pan
ग्राहक: Shuanghui Group
प्याकेजिंग वर्गांत A' Design Award कांस्य पुरस्कार जिकपी
प्रमाणीत पुरस्कार जिकपी
#130897 खातीर पुरस्कार स्थिती पडताळातडिझायन
Shuanghui Rebrand सॉसेज पॅकेजिंग विशीं
ह्वांगहुई रिब्रँड हो चीनांत विकपी वता एका शिजयल्ल्या हॅमाच्या उत्पादना खातीर एक पॅकेजिंग दिझायन. ह्या पुनर्दिझायनांत मूळ ब्रँडाचे घटक तशेच दवरून पिक्सलायझेशन जाल्ल्या प्रतिमांचो बदल भूमितीय आकृतींनी केला, जेणेकरून पॅकेज पयस थावन सुदा वळखूं येता. उत्पादनाचे वेगवेगळ्या कोनांतले आनी वेगवेगळ्या मेळावणींतले दृश्य गोल आकारांनी सोंपे केल्यात. उजळ रंगांचे तीन गट वेगवेगळ्या फ्लेवरां मदीं वेगळेपण दाखयतात. स्पश्ट माहिती मांडावळ आनी एकसारकी मालिका येवजण खरेदीदारांक जाय ती वस्त झटपट सोदून काडपाक मजत करता. नवें ब्रँड अक्षरां एका मोवाळ कमानीच्या आकारांत लिवल्यांत.
मान्यताय
A' Design Award कांस्य पुरस्कार विशीं
Shuanghui Rebrand सॉसेज पॅकेजिंग ही A' Design Award कांस्य पुरस्काराची विजेती आसा, सर्जनशीलताय, कल्पकताय आनी चतुराय हांकां लागून उठून दिसपी उत्कृष्ट रचनांक दिवपी उच्च प्रतिष्ठेची मान्यताय. कांस्य विजेत्यो रचना कौशल्यपूर्ण आनी लक्षवेधी सर्जनशील कृती आसून रचनाकारांचो अनुभव, कल्पनाशक्ती आनी साधनसंपन्नताय सिद्ध करतात. Shuanghui Rebrand सॉसेज पॅकेजिंग ही खूब मान मेळपी, कौतुक जावपी आनी जिव्हाळ्याची, उल्लेखनीयरित्या व्यावसायिक आनी नाविन्यपूर्ण वस्तू जावंक जाय अशी अपेक्षा आसा. हे कांस्य पुरस्कार जिखिल्ले रचन कला, विज्ञान, रचना आनी तंत्रज्ञानांतले उत्कृष्ट सराव आपणायता आनी तपशीलाचेर दिल्ल्या लक्षाक लागून उत्कृष्ट आसा. Shuanghui Rebrand सॉसेज पॅकेजिंग गरजो सुरेख पुराय करता, इत्सांक स्पर्श करता, भावनांक मोहीत करता आनी कुतूहलाक आकर्षीत करता.
डिझायना फाटल्यान
प्रेस किट
डिझायनरान दिल्ले श्रेय, वांगडी आनी तांत्रिक तपशील.
- विशिश्ट वैशिष्ट्यां
- The popularity of Shuanghui Wangzhongwang ham in China is the same as the popularity of Coca-Cola in the United States. It is a super large single product with over 10 billion sales every year; it is also a national-level product that accompanies generations of youth; it is also synonymous with the category of cooked ham. It's just that the product packaging that has not been updated for more than 13 years is still stuck in the 1980s.
- माप आनी पॅकेजिंग
- Outer bag: Width130mm x Depth30mm x Height235mm
Casing: Width19mm x Depth19mm x Height147mm - ट्यॅग्स
- Sausage, Food, environmental protection, rebrand, super symbol, Tiger Pan
- उत्पादन तंत्रज्ञान
- The products presenting in different angles and different combinations are summarized as different types of rounded graphics, combined with three groups of fresh and bright colors, to distinguish the feelings brought by different taste products.
- डिझायन आव्हान
- The difficulty of our upgrade design lies in how to radiate a younger and more energetic product image on the premise of maintaining a consistent consumer memory.
The new font design of the brand is curved with a 3.36 degree arc and more clearly presents elastic product properties. After testing, the attractiveness of the new design in the sales terminal is 4.6 times that of the old product. - संशोधन
- The design content is limited by the relative backwardness of packaging and printing technology at that time, so it presents an old and vulgar product state. The difficulty of our upgrade design lies in how to radiate a younger and more energetic product image on the premise of maintaining a consistent consumer memory.
- प्रेरणा
- Rebirth of a national product
We retain the original design elements as much as possible, and use geometric graphics instead of pixelated methods to enhance the transmission efficiency of the product over longer distances. The products presenting in different angles and different combinations are summarized as different types of rounded graphics, combined with three groups of fresh and bright colors, to distinguish the feelings brought by different taste products. - प्रकल्पाचो काळ
- The project lasts 2 month, designed in Shenzhen and produced in Luohe, Henan.
- कार्यप्रवाह
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
- टीम वांगडी
- Creative Director: Tiger Pan
Graphic Designer: Yuxuan He
Graphic Design: Han Wang
Image Editing: Yuling Zhu
Image Editing: Chao Ma
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
Technical Direction: Miaorong Lu - प्रतिमा श्रेय
- Image #No 1: Photographer Yuling Zhu
Image #No 2: Photographer Yuling Zhu
Image #No 3: Photographer Yuling Zhu
Image #No 4: Photographer Yuling Zhu
Image #No 5: Photographer Yuling Zhu
प्रायोजीत
Designers.org परस फुडें सोदात
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आनीक सोदात
संबंदीत डिझायनां
त्याच वर्गांतल्या गुणवत्तेन वेंचिल्ल्या आनीक पुरस्कार जिकिल्ल्या डिझायनांचो सोद घेयात.
