BlackDrop Nasnameya Brand by Aleks Brand is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Zîvîn in Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî Competition Category.

ZîvGrafîk· 2020

BlackDrop Nasnameya Brand

by Aleks Brand

Client: Aleks Brand

Xelata A' Design Award a Zîvîn Winner in Grafîk Category

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Verified Award Winner

Verify Award Status for #102722

View at A' Design Award Press Release Award Badge

Colors

The Design

About BlackDrop Nasnameya Brand

Ev Projeya Bêjeya Stratejiya Nasname û Nasnameyê ye. BlackDrop zincîrek firoşgeh û brand e ku qehwe difroşe û belav dike. BlackDrop projeyek kesane ye ku di destpêkê de hate pêşve xistin da ku tûj û rêweriya afirîner ji bo karsaziya xwerû ya afirîner a serbixwe pêk bîne. Ev Nasnameya Brand ji bo mebesta cihanîna Aleks wekî şêwirmendê brandê pêbawer di civata destpêka de hate afirandin. BlackDrop ji bo destpêkek kevneşopî ya dirûşm, hevdem û zelal radiwestîne ku armanc ew e ku meriv bibe brandek paşîn, naskirî, pîşesazker.

The Recognition

About the Xelata A' Design Award a Zîvîn

BlackDrop Nasnameya Brand xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku BlackDrop Nasnameya Brand karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. BlackDrop Nasnameya Brand afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a personal Brand Strategy and Identity Project.
BlackDrop is a chain of stores and brand that sells and distributes coffee.
Tags: coffee, tech, startup, black, simple logo
Production Technology: Adobe Creative Suite
Design Challenge: Figuring out a way to match coffee feel and look with tech feel and look was the biggest challenge considering that each has very different attributes from the other. To communicate successfully with coffee lovers and catch their attention, but to position BlackDrop as a tech brand at the same time was the ultimate goal.
Research: The research objective was to find as many coffee brands as possible that are doing something that is totally unexpected. The focus was on a startup industry and creative communities. The goal was to find out what makes coffee brand appealing to startup founders and teams.
Inspiration: BlackDrop is a personal project initially developed to set the tone and creative direction for my personal freelance creative business. I've created this Brand Identity to position myself as a trusted brand consultant in the startup community. BlackDrop stands for slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.
Project Duration: 1 month, Belgrade
Operation Flow: BlackDrop brand identity is designed in a way to provoke the audience and put a smile on their face, just for a moment. It is a success if potential customers after seeing it think of it as a brand of a great quality and thoughtful team behind it.
Team Members: Aleks Brand