BSTN Raffle Qutiya Sneakers by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 Xelata A' Design Award a Zîvîn in Dîzayna Reklam, Kirrûbirr û Ragihandinê Competition Category.
ZîvReklam· 2021
BSTN Raffle Qutiya Sneakers
Client: Brainartist GmbH
Xelata A' Design Award a Zîvîn Winner in Reklam Category
Verified Award Winner
Verify Award Status for #112712The Design
About BSTN Raffle Qutiya Sneakers
Erk sêwirandin û hilberandina fîgurek çalakiyê ji bo pêlavek Nike bû. Ji ber ku ev pêlav sêwiranek çermê marê spî bi hêmanên kesk ên ronî vedihewîne, diyar bû ku fîgurê çalakiyê dê bibe kontoryonîst. Sêwiranan fîgur di demek pir kin de wekî fîgurek çalakiyê bi şêwaza lehengên çalakiyê yên naskirî xêz kirin û xweş kirin. Dûv re wan komîkek piçûk a bi çîrokek sêwirand û ev jimar di çapkirina 3D de bi pakkirina kalîteya bilind çêkir.
The Recognition
About the Xelata A' Design Award a Zîvîn
BSTN Raffle Qutiya Sneakers xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku BSTN Raffle Qutiya Sneakers karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. BSTN Raffle Qutiya Sneakers afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.
But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.
From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.
And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene. - Dimensions & Packaging
- Hero: 30cm
Box : 40cm - Tags
- 3d Printing, Packaging, Design, Raffle, Limited Edition,
- Production Technology
- 3D-Printing for Figure
Plastic and cardboard for the Box - Design Challenge
- Timetable from idea to delevering: 6 Weeks
- Research
- The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
- Inspiration
- By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern. - Project Duration
- The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
- Team Members
- Ralf Kauffmann
Martin Stüwe
Chris Maier - Image Credits
- Copyright by Brainartist, Nike and BSTN.
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