Times Pavilion Function: Hola پێشانگا by Sangu Design Guangzhou Co. Ltd.

Times Pavilion Function: Hola پێشانگا by Sangu Design Guangzhou Co. Ltd. is a highly esteemed winner of the very prestigious 2021 Xelata A' Design Award a Zîvîn in Dîzayna Cihê Hundurîn û Pêşangehê Competition Category.

ZîvHundurîn· 2021

Times Pavilion Function: Hola پێشانگا

by Sangu Design Guangzhou Co. Ltd.

Client: Sangu Design Guangzhou Co. Ltd.

Xelata A' Design Award a Zîvîn Winner in Hundurîn Category

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Colors

The Design

About Times Pavilion Function: Hola پێشانگا

Book: هۆڵی Times بۆشاییەکی پێشانگایە کە بۆ کۆمپانیایەکی خانووبەرەی چینی دروستکراوە. ئەم هۆڵە خۆی لە شێوازی نەخشەسازی ناوخۆیی وچانەوە دوور دەخاتەوە. دیوارێکی جوڵاو، کە لە شاشە گەورەکانی LED پێکهاتووە، دەکرێت بپێچرێتەوە و لەسەر ڕێڕەوێک جێی بگۆڕدرێت. پەیوەندی نێوان ڕێڕەو، ئامێر و بەرنامە دیوارەکە بەرەوپێش و دواوە دەجوڵێنێت بۆ گۆڕینی بۆشاییەکە. شاشەکان مێژووی گەشەسەندنی کۆمپانیاکە پیشان دەدەن و دەکرێت لە کاتی ڕاستەقینەدا نوێ بکرێنەوە، کە ئەمە بەفیڕۆدانی کەرەستەی پیشاندانی چاپکراو کەم دەکاتەوە. نەخشەکێشییەکە بەدوای جوڵەی مرۆڤدا دەڕوات بۆ پێکهێنانی ڕێگایەکی پانۆرامیکی بەردەوام.

The Recognition

About the Xelata A' Design Award a Zîvîn

Times Pavilion Function: Hola پێشانگا xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Times Pavilion Function: Hola پێشانگا karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Times Pavilion Function: Hola پێشانگا afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this project, through the linkage of the track, machinery and program, the designer switches the moving trail of the wall back and forth to activate the whole space. In this brand new mode, viewers feel they have entered a different space, where they have a real sense of life.
Dimensions & Packaging: In addition to breaking the pattern of traditional space, the designer subverts the physical relationship between space and furnishings. The spatially movable wall is composed of giant LED display screens, which can be folded flexibly. Taking the human movement track as the core logic and the spatial circulation as the leading factor, the designer aims to create a unique panoramic experience.
Tags: People, Brand, Exhibition, Space, Culture
Production Technology: The screens, from shallow to deep, demonstrate the development history of Times China. The high-tech display mode, to some extent, can reduce the waste of resources in physical presentation, and update information in real time. The pavilion will be used in a sustainable way to realize the concept of green environmental protection.
Design Challenge: The designer need to weaken and hide the design, which not only makes functional arrangement, but also places the viewers in the space-time relations, who, through the immersive narrative space, are stimulated to have more thought and return to the humanism.
Research: Times China, an enterprise involving the urbanization of China, has launched a series of celebrations and commemorative activities on the occasion of its 20th anniversary, in particular in the creation of the Times Pavilion. Based on the interpretation of the Times China brand, the designer puts forward the spatial concept of apocalypse, extracts the three keywords of space , matter and energy , and further gives a design response to this spatial concept.
Inspiration: Most of the previous space designs were static, conceived and planned forinvariability. In this design, the designer tries to break the restricted space form, and create a human dependent circulation in the limited space of the Times Pavilion.
Project Duration: The project started in July 2018 in Gunang Zhou, China and finished in March 2020.
Operation Flow: Through the linkage of the track, machinery and program, the designer switches the moving trail of the wall back and forth to activate the whole space. In this brand new mode, viewers feel they have entered a different space, where they have a real sense of life.
Team Members: Teng Gu, Rui Hua Chen
Image Credits: Teng Gu