Moose Piss Anîmasyona Danasînê by Bruno Cintra

Moose Piss Anîmasyona Danasînê by Bruno Cintra is a highly esteemed winner of the very prestigious 2021 Xelata A' Design Award a Zêrîn in Dîzayna Fîlm, Vîdyo û Anîmasyonê Competition Category.

ZêrFîlm· 2021

Moose Piss Anîmasyona Danasînê

by Bruno Cintra

Client: Hermoso Compadre

Xelata A' Design Award a Zêrîn Winner in Fîlm Category

68,818

Verified Award Winner

Verify Award Status for #119093

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Moose Piss Anîmasyona Danasînê

Moose Piss anîmasyoneke danasînê ye ku wek beşa sereke ya kampanyaya derxistina bîrayekê hatiye çêkirin. Anîmasyon 40 çirke dirêj e, bi 12 çarçove di çirkeyekê de dixebite û bi rezolusyona 4K hatiye hilberandin. Xêzkirina destî bi îlustrasyon û boyaxkirina dîjîtal re hate berhevkirin, û ji bo kompozîsyon û sererastkirina dengî nermalava grafîkî hate bikaranîn. Şêwazeke bêperwa û pêkenokî hate hilbijartin da ku li gel karaktera marqeya bîrayê bigunce. Hêmanên xwezayî ji nû ve hatin şêwedan da ku cîhaneke surreal were avakirin. Ev anîmasyon ji bo vîdyoyên serhêl û platformên medyaya civakî hatiye armanckirin.

The Recognition

About the Xelata A' Design Award a Zêrîn

Moose Piss Anîmasyona Danasînê xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Moose Piss Anîmasyona Danasînê vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Moose Piss Anîmasyona Danasînê daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition.
Dimensions & Packaging: A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
Tags: Beer, Animation, Illustration, design, modern.
Production Technology: Manual draw and graphic software like Photoshop, After Affects and Audition.
Design Challenge: Choose a style that matches the product's proposal.
Research: I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
Inspiration: I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
Project Duration: 2 months.
Operation Flow: it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
Patents: No patents.
Team Members: Bruno Cintra
Image Credits: No copyrights.