Be:side کافێ و جوانکاری by Akitoshi Imafuku and Lily Sugiyama

Be:side کافێ و جوانکاری by Akitoshi Imafuku and Lily Sugiyama is a highly esteemed winner of the very prestigious 2021 Xelata A' Design Award a Tuncîn in Dîzayna Cihê Hundurîn û Pêşangehê Competition Category.

TuncHundurîn· 2021

Be:side کافێ و جوانکاری

by Akitoshi Imafuku and Lily Sugiyama

Client: Funabashiya

Xelata A' Design Award a Tuncîn Winner in Hundurîn Category

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Colors

The Design

About Be:side کافێ و جوانکاری

بۆ تەحەدایەکی نوێی Funabashiya کە مێژوویەکی درێژی هەیە لە ساڵی ۱۸۰۵ەوە وەک فرۆشگەی مۆچی ڕیشەی گوڵەقەتی، دیزاینەرەکان پێیان وابوو کە گرنگە بگەڕێنەوە بۆ ڕەگەزەکانی خۆیان و ڕێز لە مێژووە درێژەکەیان بگرن، بۆیە نیشانەی چەرداخی ویستریای فرۆشگا سەرەکییەکەیانیان لە دیزاینی تەواوی دەروازەکەدا بەکارهێنا. نەک تەنها ئەم دیزاینە دینامیکییەی دەروازەکە لە ناوچە ئارامە نیشتەجێبوونەکەی ئاۆیامادا جێگەی سەرنج دەگرێت و سەرنجی خەڵکی ڕادەکێشێت، بەڵکو وەک شوێنی دانیشتنی دەرەوە بۆ کڕیارەکانیان کاردەکات.

The Recognition

About the Xelata A' Design Award a Tuncîn

Be:side کافێ و جوانکاری xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Be:side کافێ و جوانکاری tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Be:side کافێ و جوانکاری pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Funabashiya is an arrowroot mochi store with a long history since 1805, and this shop is their new conceptual shop focusing on health and beauty. The wisteria arbor at Funabashiya's flagship store became iconic to their customer.
For new challenge of our client Funabashiya which is with a long history since 1805 as arrowroot mochi store, the designers thought it is important to return to their own roots and cherish their long history. Therefore, they adopted the iconic wisteria arbor of Funabashiya's flagship store to the design of the whole entrance. Not only the dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people’s attentions, but it also functions as outside seating for their customers.
Tags: Japanese design, wisteria arbor, wood, simple
Production Technology: To emphasize the linear design, the dark grey tiles runs from the terrace to the end of the store, and it makes the store look deeper and the terrace roof inspired by the wisteria arbor more dynamic. The designers kept the interior minimum and simple to make their products stands out and carefully plan the lighting to make the space bright enough but not too plain and boring by creating contrast of light.
Inspiration: Inspiration came from the wisteria arbor at “Funabashiya” flagship store in Kameido. The wisteria arbor became iconic to their customer over the years of their history. For their new challenge, the designers thought it is important to return to their own roots and cherish their long history.
Project Duration: The project started in January 2020 and finished in July 2020 in Shibuya, Japan
Team Members: Lead Design: Akitoshi Imafuku (supermaniac inc.)
Design: Lily Sugiyama (supermaniac inc.)
Lighting Plan: Hiroshi Enami (L GROW)
Construction: Yashima Creation
Image Credits: Daisuke Shima (ad hoc Inc.)