بڕۆ بۆ ناوەڕۆک
The Kala Foundation Pesindana Hunerî لەلایەن Palak Bhatt

دیزاینی The Kala Foundation Pesindana Hunerî لەلایەن Palak Bhatt خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2021 Xelata A' Design Award a Zîvîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.


ZîvGrafîk· 2021

The Kala Foundation Pesindana Hunerî

لەلایەن Palak Bhatt

کڕیار: Palak Bhatt

خەڵاتگری Xelata A' Design Award a Zîvîn لە پۆلی Grafîk

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ڕەنگەکان

دیزاینەکە

دەربارەی The Kala Foundation Pesindana Hunerî

Demek dirêj ji bo tabloyên Hindî bazarek cîhanî heye, lê eleqeya hunera Hindî li Dewletên Yekbûyî kêm bûye. Ji bo haydarkirina şêwazên cihêreng ên Tabloyên Gel ên Hindî, Weqfa Kala wekî platformek nû tê damezrandin da ku tabloyan nîşan bide û wan bigihîje sûkek navneteweyî. Weqf ji malperek, sepana mobîl, pêşangehek bi pirtûkên edîtorî, û hilberên ku dibin alîkar ku valahiya pirê bike û van tabloyan bi temaşevanek mezintir ve girê bide pêk tê.

پێناسەکردن

دەربارەی Xelata A' Design Award a Zîvîn

The Kala Foundation Pesindana Hunerî xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku The Kala Foundation Pesindana Hunerî karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. The Kala Foundation Pesindana Hunerî afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان
The Kala Foundation aims to establish a new platform to showcase the beautiful Indian Folk Paintings and make them more accessible to an international market. The foundation focuses on three distinct forms of Indian Folk Paintings: Madhubani painting from the state Bihar, Gond painting from the state Madhya Pradesh, and Warli painting from the state of Maharashtra in India.
قەبارە و پاکێج
An abstract design style is applied to the logo. One arrow is aligned and rotated to show the brand name and signify its purpose of making the paintings accessible in different parts of the world. The outer square frame in the logo represents the frame of the painting. Tarzana font is used throughout the designs to create a slightly unfamiliar design to provide new interest. Each style of painting is interpreted through its assigned color. Catalog books are designed in a square shape to keep the brand design consistency.
تاگەکان
Art Appreciation, Indian Folk Paintings, Graphic Design, Art Exhibit, Exhibition Design, Editorial Design, App Design, Web Design, Branding, Madhubani Paintings, Gond Paintings, Warli Paintings
تەکنەلۆژیای بەرهەمهێنان
Softwares used for this project are Sketch for designing, InVision for prototypes, and Adobe Creative Cloud for editing and mocks.
هەڵەنگاندنی دیزاین
One of the challenges that I faced during this project was connecting the Indian Folk artist to the US market. The language was the main barrier for the artist. Through The Kala Foundation, the artists are given exposure by removing the language barrier and support by uplifting their livelihood.
توێژینەوە
The goal was to find new connections and then begin exploring the relevance, conceptually and visually. The process started by identifying camps that impact the topic. Finding connections helped me focus on the world around us and how it is interconnected. I set out to discuss the problem with others by creating and hosting a meeting with people from the target audience. For in-depth research, I went to India and met few artists, got to know their process and views on reviving their paintings to the international market.
ئیلهام
India is known for its rich, colorful, and cultural vibrancy portrayed through different art mediums. Every region in India has its unique style of paintings. I hail from the western part of India and have grown up looking at various Indian art forms. There has long been a global market for Indian paintings, but interest in Indian art has lagged in the US. After moving to San Francisco, I noticed the lack of awareness of Indian Folk Paintings and would strongly like to promote them.
ماوەی پڕۆژە
A year-long project started in December 2016 in San Francisco, with a month research trip to India and finished in December 2017.
ڕێڕەوی کارکردن
Art enthusiasts can use the App to find paintings or order an existing Indian folk painting with a customization feature. The Kala Foundation website bridge the gap between the artist and art enthusiasts by introducing Indian folk paintings with the process and techniques. An in-person exhibit brings the essence and emotion before the people to admire and understand it.
پەتێنتەکان
Copyrights belong to Palak Bhatt, 2021.
کرێدیتی وێنەکان
Image 1:
1. Warli painting by artist Sadashiv Soma Mashe
2. Warli painting by artist Sunita Sadashiv Mashe
3. Warli painting by artist Naresh S. Bhoye
Image 2:
1. Warli painting by artist Dhaku V. Kadu
2. Warli painting by artist Dilip Rama Bahotha
3. Warli painting by artist Dhaku V. Kadu
Image 3:
1. Warli painting by artist Balu Mashe
2. Warli painting by artist Sadashiv Soma Mashe
3. Warli painting by artist Jivya Soma Mashe
Image 5:
1. Madhubani painting by artist Bharti Dayal
2. Madhubani painting by artist Devendra Kumar Jha
3. Madhubani painting by artist Bharti Dayal
4. Madhubani painting by artist Devendra Kumar Jha
5. Madhubani painting by artist Bharti Dayal
6. Madhubani painting by artist Bharti Dayal

سپۆنسەرکراو

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دیزاینی باش شایەنی ناسینەوەی مەزنە

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