دیزاینی China Merchants Dîzaynê Hundirîn ê Şaxa Bankê لەلایەن Shenzhen Scene Aesthetic Design Co., Ltd خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2023 Xelata A' Design Award a Hesinîn لە پۆلی پێشبڕکێی Dîzayna Cihê Hundurîn û Pêşangehê.
HesinHundurîn· 2023
China Merchants Dîzaynê Hundirîn ê Şaxa Bankê
لەلایەن Shenzhen Scene Aesthetic Design Co., Ltd
کڕیار: China Merchants Bank
خەڵاتگری Xelata A' Design Award a Hesinîn لە پۆلی Hundurîn
خەڵاتگری پشتڕاستکراو
پشتڕاستکردنەوەی باری خەڵات بۆ #142304دیزاینەکە
دەربارەی China Merchants Dîzaynê Hundirîn ê Şaxa Bankê
Merchants ya Chinayê dîzaynek hundirîn a şaxa bankekê ye ku li Shenzhen, Chinayê pêk hatiye. Cîhê 870 metre çargoşe li gorî fonksiyonan dabeş bûye: qebûlkirina karûbaran, li bendbûn û cîhên şahiyê, ku hemû ji navenda navendî ya vehewînê ve belav dibin. Çargoşe, şeklek ku di mîmariya klasîk a Chînî de ji bo pencereyan tê bikaranîn, wekî navenda dîtbarî hatiye hilbijartin da ku aramî û vekirîbûnê nîşan bide. Dar, çerm, cam û ronahiya bi germahiya rengê 5500K, digel kêlekên reş û rengên marqeyê tên berhev kirin da ku hawîrdorek aram pêk bînin. Ev şax wekî cîhek ji bo civakî û rihetiya rojane hatiye plansaz kirin.
پێناسەکردن
دەربارەی Xelata A' Design Award a Hesinîn
China Merchants Dîzaynê Hundirîn ê Şaxa Bankê xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku China Merchants Dîzaynê Hundirîn ê Şaxa Bankê afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. China Merchants Dîzaynê Hundirîn ê Şaxa Bankê ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.
لە پشت دیزاینەوە
کیتی چاپەمەنی
باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.
- تایبەتمەندییە تایبەتەکان
- This is a new modernized branch for China Merchants Bank, whose design language is themed on technology and humanity. Based on the concept of openness and inclusiveness, both the materials and the design techniques adopted show affinity to bridge the estrangement between customers and the interior space. To highlight the basic service attributes, it is divided into several functional areas to cover various usages, making it a place for daily socializing and leisure, rather than just trading.
- قەبارە و پاکێج
- 870㎡
- تاگەکان
- Store Identity Design, Functionally Based Space Division, Openness and Inclusiveness, The Design Language Combining technology, humanity and future
- تەکنەلۆژیای بەرهەمهێنان
- Lighting, colors and materials are important to the interior visual effect. The project combines wood, leather, glass and lighting harmoniously, paired with the black borders and the contrasting brand colors, to create a cozy and soothing ambiance. In the detail design, the grains of wood and leather adopted exude a special tone, which echos the lighting of 5500K color temperature to form a relaxing space for people to enjoy communication, thus interpreting the theme of technology and humanity.
- هەڵەنگاندنی دیزاین
- The project combines many functional areas such as business reception, waiting and entertainment, all of which radiate from the central integrated rest area. It not only marks the transformation of a modern bank branch to an intelligent, ecological and cosy one, but also represents the innovative application of the futuristic high-tech design style. By shedding the serious and stiff stereotype of the traditional reception desk, it injects more humanized and leisure touch into the whole space.
- توێژینەوە
- Banks are often taken as the places offering only financial services. Thediverse public needs drive banks to diversify service chains. This project takes a leap in the bank identity design to refresh customers via the innovative design that integrates technology, life and financial services. It stresses the social and service attributes, aiming to standardize the branches different in layouts, sizes and levels while retaining their individual characteristics via modular design.
- ئیلهام
- In classical Chinese architecture, the window is often denoted by a square, which symbolizes security and stability. This geometric shape is conducive to building trust and maximizing space utilization, which provides inspiration for the identity design of the branch. Therefore, this project takes the square as the architectural core and the visual focus to build a reliable image, thus conveying its openness and friendliness to customers in both visual and mental ways.
- ماوەی پڕۆژە
- The project design started in June 2020, and the construction was completed in Shenzhen, China in February 2021.
- ڕێڕەوی کارکردن
- The interior moving lines are optimized via a new spatial layout. As a distinctive signature of the project, the integrated rest area at the front lobby impresses customers with a friendly image at the very first sight, which contributes to higher brand memorability. This area also satisfies the needs for guidance, rest and service to improve customer experience and bridge the gap between customers and the interior environment, thereby enhancing user viscosity and attracting more customers.
- ئەندامانی تیم
- Wendong Zhou,
LEE YOUNGBIN,
Jingfan Chen,
Shuidong He,
Qilin Yang
سپۆنسەرکراو
لە Designers.org دەرەوە بگەڕێنە
بەرهەمەکان، خزمەتگوزارییەکان و دەرفەتەکان لە هاوبەشە ڕیکلامییەکانمان بدۆزەرەوە.
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