B For Good Leaders Naskirina Dîtbarî لەلایەن Misteli Creative Agency

دیزاینی B For Good Leaders Naskirina Dîtbarî لەلایەن Misteli Creative Agency خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2024 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

TuncGrafîk· 2024

B For Good Leaders Naskirina Dîtbarî

لەلایەن Misteli Creative Agency

کڕیار: Misteli Creative Agency

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Grafîk

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #159250

سەردانی ماڵپەڕ بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی B For Good Leaders Naskirina Dîtbarî

B For Good Leaders naskirineke dîtbarî ye ji bo torgeheke gerdûnî ya rêberên karsaziyê. Pirteqalî, rengekî germî û kêfxweşiyê, rengê bingehîn e. Rengê pirteqalî bi komek rengên germ û bi nexşeyên ku cûrbecûriya mirovan û çalakiyên di nav torgehê de nîşan didin, tevlihev bûye. Çaveke navendî dîtina torgehê û awayê wê yê dîtina cîhanê temsîl dike. Naskirin li ser malperekê, name-nûçeyan û medyaya civakî, û li ser salonên samîtê yên ku bi pêçekên vegerî, kaxeza biyoqelişbar û kaxeza vegerandî hatine avakirin, tê bikaranîn.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

B For Good Leaders Naskirina Dîtbarî xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku B For Good Leaders Naskirina Dîtbarî tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. B For Good Leaders Naskirina Dîtbarî pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: This movement is about prosperity, well-being, and the power of collective action. The chosen orange colour, a colour of warmth and happiness, matches this vision. This is complimented with an array of warm colours and joined by patterns which reflect the diversity of people and activities breathing life into this network. The result is a warm, inviting, diverse, and action-driven identity that matches the soul of the B for Good Network. The eye demonstrates the vision, and the unique way of seeing the world.
قەبارە و پاکێج: The end-product was a collection of online and in-person communication. We created a website, newsletters, and socials. The event was also brought to life in the event halls using recyclable fabrics, easily biodegradable cardboard, and recycled paper, minimizing the environmental impact.
تاگەکان: Brand, network, B for Good, visual identity, summit, events, regenerative economy, b economy, business as a force for good
تەکنەلۆژیای بەرهەمهێنان: The vision of the B for Good Leaders Network formed the foundation of the visual identity. The process began with delving into the essence of the network using the Misteli Identity Model- describing the people, the tone of voice, the DNA. For the summits in 2022 in Rome and 2023 in Amsterdam the identity was translated into communication tools such as a website, newsletters and all communication in Rome. It was also brought to life in the event halls using recyclable fabrics, easily biodegradable cardboard, and recycled paper, minimizing the environmental impact.
هەڵەنگاندنی دیزاین: This network presents a plethora of stakeholders, thought-leaders, and involved parties each with their own wishes and priorities. The visual identity needed to meet all these wishes and requirements, and unite a group of people under one brand.
توێژینەوە: Misteli creative agency began by establishing the core identity of the B for Good Leaders network. This core identity - the DNA, tone of voice, and key benefits - forms the basis for the brand, visual identity, and strategy. A crucial part of this research is looking into the target audiences for the network and summit. The brand identity has the main functions of communicating the organisation, and attracting the key target audiences.
ئیلهام: The B for Good Leaders Network is a vision of thousands of CEOs and world leaders joining to use business as a force for good. This is about knowledge sharing, connections, and making a collective difference to drive the B Economy forward. This strong mission needed a strong visual identity to match. Misteli creative agency is inspired to work with organisations who match their commitment to change and making a positive impact in the world.
ماوەی پڕۆژە: The project started in 2022 with the creation of the visual identity. In June 2022 the first summit was held in Rome, and in May 2023 the second summit was organised in Amsterdam. The third summit is currently being developed for the spring of 2024 in Amsterdam.
ڕێڕەوی کارکردن: Misteli creative agency believes in creating strong, bold visual identities that can be widely applied and translated into online and offline communication. Identities which are recognisable and reflect the core of the brand.