Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê by Xiao Ye, Lyu Xiaozhuo and Hao Xin

Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê by Xiao Ye, Lyu Xiaozhuo and Hao Xin is a highly esteemed winner of the very prestigious 2025 Xelata A' Design Award a Zîvîn in Dîzayna Cihê Hundurîn û Pêşangehê Competition Category.

ZîvHundurîn· 2025

Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê

by Xiao Ye, Lyu Xiaozhuo and Hao Xin

Client: Beijing Dang Hong Qi Tian International Culture & Technology Development Group Co., Ltd.

Xelata A' Design Award a Zîvîn Winner in Hundurîn Category

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The Design

About Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê

Parka Shougang Soreal XR cîhek navxweyî û pêşangehê ye ku li Pekînê ye. Park li ser cîhek mîrata pîşesazî ya berê hatiye avakirin. Forma avahiya resen hatiye parastin, bi avahiyeke sereke ya şeş qatî û avahiyeke alî ya sê qatî ku ji hundir ve bi hev ve girêdayî ne. Guhertinên avanî, boyaxên metalî û pelên pola zengarnegir atmosfereke zanistî-xeyalî diafirînin. Rastiya virtual, rastiya zêdekirî, şopandina livînê û hestkirina cîhî naveroka înteraktîf piştgirî dikin. Rêyên nerm û herêmên bi mijar rêberiya serdanvanan di nav parkê de dikin.

The Recognition

About the Xelata A' Design Award a Zîvîn

Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Shougang Soreal Xr Park Dîzayna Navxweyî ya Parka Ezmûnê afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The park integrates the historical culture of the industrial heritage site with modern sci-fi elements for an experience that transcends time and space. It preserves the original form and utilizes innovative structural transformations and materials to ensure versatility and visual appeal. The design team has cleverly crafted flexible pathways and thematic zoning to provide an unlimited and virtualized free experience.
Dimensions & Packaging: Architecture: It consists of a main building and a side building. The former retains an original building form - a six-storied columnar shape, and the latter is a three-storied cuboid block, both of which are connected internally.
Spatial design: The main structure totaling 6 floors is independent, the southern building is 33m high, and the northern building with 4 floors is terraced while maintaining a coherent appearance.
Tags: Digital economy, industrial heritage site, artificial intelligence, spatial computing, immersive experience, sci-fi world, interactive devices, role setting, the integration of technology, and cultural inheritance.
Production Technology: The park uses several cutting-edge technologies, such as depth camera-based human action recognition, eye movement tracking, leap motion technology, and real-time computing somatosensory interaction systems, combined with 5G + Bluetooth AOA technology, to achieve navigation via the mobile phone APP and accurate positioning. The metallic and artistic paints and stainless steel plates have undergone various techniques to create a unique atmosphere.
Design Challenge: The design of the Shougang SoReal XR Park encountered many challenges, such as design orientation, complex structural transformation, and structural design. The design team successfully navigated these obstacles through thorough design analysis, advanced technology integration, and the utilization of innovative materials. This resulted in the creation of an immersive space that emanates a sci-fi ambiance, uniquely blended with elements reflecting Chinese characteristics.
Research: The program team delved deep into the architectural site, Shougang industrial heritage site, and the living ambiance in Beijing City, leading to the establishment of the park's orientation. In collaboration with professional manufacturers and structural design specialists, we've resolved intricate obstacles and realized our design vision in terms of structural transformation and structural design.
Inspiration: The design inspiration is derived from the respect for the industrial heritage site and the aspiration for future technology. In light of the burgeoning digital economy, this project endeavors to venture into innovative digital realms that seamlessly blend the past with the future, as well as culture with technology, thus giving rise to an entirely novel sci-fi universe.
Project Duration: The project started in 2023 in Beijing.
Operation Flow: We've integrated several products through virtual reality, augmented reality, and other technologies. Together with spatial sensing and data analysis capabilities, this park provides a more intelligent and interactive experience. At the same time, AI algorithms can analyze user preferences and emotional states to auto-generate multiple storylines, allowing users to choose according to their preferences.
Team Members: XlAO Ye, LYU Xiaozhuo, HAO Xin
Image Credits: Beijing Dang Hong Qi Tian International Culture & Technology Development Group Co., Ltd.