Nebu Firoşgeha Perakendefiroşiyê by Eric Fung

Nebu Firoşgeha Perakendefiroşiyê by Eric Fung is a highly esteemed winner of the very prestigious 2025 Xelata A' Design Award a Tuncîn in Dîzayna Cihê Hundurîn û Pêşangehê Competition Category.

TuncHundurîn· 2025

Nebu Firoşgeha Perakendefiroşiyê

by Eric Fung

Client: Once Design Studio

Xelata A' Design Award a Tuncîn Winner in Hundurîn Category

10,374

Verified Award Winner

Verify Award Status for #168836

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Nebu Firoşgeha Perakendefiroşiyê

Nebu firoşgehek perakendefiroşiyê ye li Hong Kongê ku ji bo firotina çîpsên berfê hatiye sêwirandin. Mezinahiya fezayê 26 metre çargoşe ye û bilindahiya seqfê 3 metre ye. Reng û spîyên nerm û şînên vekirî ronahiya sibehek zivistanê tînin bîra mirov. Amûrên pêşandanê yên darîn û ronahiya nerm germahiyeke xwezayî lê zêde dikin. Akrîlîka qûmkirî bi stêlê zengarnegir re tê hevpar kirin da ku xelekek sar û berf-manend biafirîne, ji ber ku akrîlîka piçekî nîvderbasdar tevna metal a li paş xwe xuya dike. Plansaziyeke vekirî tevgereke azad mumkun dike, û qadeke kaniya çîkolatayê rê dide muşteriyan ku li temaşe bikin ka çîps çawa tên rûpoşkirin.

The Recognition

About the Xelata A' Design Award a Tuncîn

Nebu Firoşgeha Perakendefiroşiyê xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Nebu Firoşgeha Perakendefiroşiyê tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Nebu Firoşgeha Perakendefiroşiyê pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As ephemeral as snowflakes, capturing fleeting moments.

In the bustling heart of Hong Kong, the Nebu snowflake crisps store emerges as a serene and beautiful enclave, akin to a gently falling snowflake, Light and Elegant. This is a dreamlike space dedicated to snowflake crisps, serving not just as a retail venue but as an artistic sanctuary where sensory and emotional experiences intertwine. It exemplifies how to transform, The Beauty of the Moment, into an unforgettable shopping experience.
Dimensions & Packaging: 26sqm with 3m ceiling height
Production Technology: We try to make an interesting and fancy material combination in this design. We are thinking how to make a cold with snow touch feeling finishing which we test to combine sanded acrylic and stainless steel together serval times. The reslut is the sanded acrylic giving a snow touch feeling with slight transparent, aloow to project the stainless steel texture at back.
Design Challenge: we create and transport the 7 meters lenght of ribbon plastic board for the logo canopy, it is in one whole price.
Research: We approaches design by studying brand products while considering customer purchasing behaviors and overall shopping processes. This enables us to capture the psychology of shoppers, optimizing product display locations and the spatial layout to create a more efficient and seamless shopping and sales experience.
Inspiration: Soft whites interwoven with pale blues evoke the purest light of a winter morning. Wooden display fixtures paired with gentle lighting emit a natural warmth, creating a stunning contrast with the ethereal snowflake crisps. Customers linger in this space, making it easy for them to recall the brand in the future, thereby enhancing brand recognition.
Project Duration: 1 month, Hong Kong
Operation Flow: In this open space, customers can freely navigate and choose. The store features a chocolate fountain production area for Snowflake Crisps, drawing customers to observe the creation of chocolate-coated Snowflake Crisps up close. This experience feels like a pilgrimage of aesthetics, enhancing customer engagement and allowing them to savor each moment of the creation process. This not only adds memorable touchpoints to the shopping experience but also encourages customers to spend more time in-store, ultimately leading to purchases. The display of Snowflake Crisps is arranged like art pieces, inviting customers to engage with their sight and taste.
Team Members: Eric Fung
Image Credits: Laser Angel