Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê by Uno Chan

Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê by Uno Chan is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Zêrîn in Dîzayna Cihê Hundurîn û Pêşangehê Competition Category.

ZêrHundurîn· 2020

Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê

by Uno Chan

Client: TOMO Interior Design Firm

Xelata A' Design Award a Zêrîn Winner in Hundurîn Category

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Verified Award Winner

Verify Award Status for #96008

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê

Heytea Lab Shenzhen OCT Harbor dîzayneke hundirîn a firotgehê ye ji bo firotgeha sereke ya marqeyeke çayê. Ev cih 1300 metre çargoşe ye û li ser pênc laboratuwarên bi mijarên cuda hatiye dabeşkirin. Laboratuwara derdorî, laboratuwara çêkirina qeşayê, laboratuwara şîraniyê û laboratuwara wênesaziyê li qata yekem hatine bicihkirin, û laboratuwara pisporên çayê jî li qata duyem e. Derenceyeke geometrîk her du qatan bi hev ve girê dide û navenda dîtbarî ya hundir pêk tîne. Ronahiyên şirît û fîlmên ronahiyê di banî û torên metal de hatine bicihkirin. Pelên aluminiuma kefî yên li ser dîwarên kêlekê bi metala firçekirî ya satenî re dijberiyekê çêdikin.

The Recognition

About the Xelata A' Design Award a Zêrîn

Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Heytea Lab Shenzhen OCT Harbor Dîzayna Hundirîn a Firotgehê daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
Dimensions & Packaging: The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
Tags: Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
Production Technology: The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
Design Challenge: The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
Research: Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
Inspiration: Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
Project Duration: The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
Operation Flow: The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
Patents: Copyrights belong to Uno Chan, 2019.
Team Members: Uno Chan
Fei Xiao
Image Credits: Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.