Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار by Pierre Delebois - forceMAJEURE Design

Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار by Pierre Delebois - forceMAJEURE Design is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Zîvîn in Dîzayna Hejmara Sînorkirî û Taybet Competition Category.

ZîvHejmara Sînorkirî· 2020

Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار

by Pierre Delebois - forceMAJEURE Design

Client: Diageo

Xelata A' Design Award a Zîvîn Winner in Hejmara Sînorkirî Category

37,425

Verified Award Winner

Verify Award Status for #99339

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار

Book Text: Ciroc White Grape بریتییە لە دیزاینی بۆتڵێکی چاپی سنووردار کە بۆ ناساندنی تامێکی وەرزی جەژن دروستکراوە. ستراتیژیای بینراوی ئاماژە لە شەمپانیا و ترێی سپی وەردەگرێت. بۆتڵەکە بە تۆنێکی ئاڵتوونی نەرم تەواوکراوە کە وەک ڕەنگێکی تایبەتی گەشەپێدراوە. گۆی کلاسیکی Ciroc لە سەرەوەی بۆتڵەکەدا بە ئاڵتوونی مێتاڵیزەکراوی سافکراو دانراوە. مێداڵیایەکی کەڵەشێر بە تەواوکاریی درەوشانەوەی ئاڵتوونی لە خوارەوەی بۆتڵەکەدا دەردەکەوێت. کاریگەریی ئاڵتوونی تۆن لەسەر تۆن جەژنانەیە و شێواز. بۆتڵی ٧٥٠ میلی لیتری وەک دیارییەکی وەرزی مەبەستپێکراوە.

The Recognition

About the Xelata A' Design Award a Zîvîn

Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار xelatgirê Xelata A' Design Award a Zîvîn e, nasîneke bi awayekî awarte bi prestîj ku ji sêwiranên di asta herî bilind de, xweşik û bibandor re tê dayîn. Xelatgirên Zîvînê karên pir birûsk û pir afirîner in, yên ku pisporiya hêja, jêhatîbûn û zîrekiya sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار karekî mînak, pir pîşekar û bi kûrahî nûjen be. Ev sêwirana bi Zîvînê serketî vedîtineke berbiçav û hatiye sitayişkirin e ku ji bo fireh kirina sînorên huner, zanist, sêwiran û teknolojiyê tevkarî dike. Ciroc White Grape Vodka Primary Function: دیزاینی پاکەتکردنی چاپی سنووردار afirandinek e ku gelek kes çavê xwe lê dikin, daxwazan şiyar dike, hestên erênî tîne û heyirînê çêdike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform.

Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.
Dimensions & Packaging: Bottle: 750 ml
Tags: #limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday
Production Technology: forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.
Inspiration: The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.
Team Members: Pierre Delebois, Strategy and Creative Director
Grace Kao, Senior Designer
Linda Tseng, Production Director
Image Credits: Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio