From East Витрина көргөзмөсү by Uplan Design

From East Витрина көргөзмөсү by Uplan Design is a highly esteemed winner of the very prestigious 2020 A' Design Award Алтын байгеси in Ички Мейкиндик жана Көргөзмө Дизайны Competition Category.

АлтынИнтерьер· 2020

From East Витрина көргөзмөсү

by Uplan Design

Client: Uplan Design

A' Design Award Алтын байгеси Winner in Интерьер Category

15,583

Verified Award Winner

Verify Award Status for #96997

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About From East Витрина көргөзмөсү

«Чыгыштан» — бул Шанхайдагы соода имараты үчүн түзүлгөн витрина көргөзмөлөрүнүн жыйындысы. Негизги көргөзмө бети жана өткөөл жолдун каптал беттери ар бири өзүнчө идеяга ылайык, кардарлардын жүрүү багыты боюнча инклюзивдүүлүк, башат, көтөрүлүү жана жыйноо катары жайгаштырылган. Темалар кытай маданиятын ажыдаар, феникс жана турна сыяктуу байыркы ырыскы алып келүүчү символдор аркылуу чагылдырат. Форма берүү, толтуруу жана боёо үчүн EVA материалы колдонулган. Көргөзмөлөр кырк чарчы метр аянтты ээлеп, күчтүү салттуу түстөр менен жасалган.

The Recognition

About the A' Design Award Алтын байгеси

From East Витрина көргөзмөсү – A' Design Award Алтын байгесинин жеңүүчүсү, биринчи класстагы, укмуштуудай жана көрүнүктүү дизайндарга берилген эң бедели жогору таануу. Алтын жеңүүчүлөр – өтө жаңычыл, көрөгөч, көз уялтырарлык жаркыраган чыгармалар, алар авторлорунун таланты, акылмандыгы жана чеберчилигин чагылдырат. From East Витрина көргөзмөсү эң жогору бааланган, тренд жараткан, монументалдуу ойлоп табуу болуп, теңдешсиз баалуулук берет деп күтүлөт. Бул Алтын байгени жеңген дизайн – искусство, илим, дизайн жана технологиянын чек араларын кеңейткен укмуштуудай, сыйлуу долбоор. From East Витрина көргөзмөсү катуу каалоо жаратат, ышкыны ойготот, чыгармачылыкка үндөйт жана арбайт.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The whole project is respectively placed in the main display surface and side display surface of the passageway, commercial building. Therefore, the different position of the window design, the designers give different ideas. "Inclusiveness", "origin", "promotion" and "collection", these themes not only have a logical relationship based on customers' moving lines, but also fully express the important theme of Chinese culture.
Dimensions & Packaging: The project covers a total of 40 square meters. The overall color is so obvious and not low. This is the characteristic of Chinese traditional art's application of color, and it is more in line with the charm of Chinese culture.
Tags: Window Design, Commercial, Flagship Store, Exhibition, Chinese Style, National Tide
Production Technology: In order to more fully present the advantages of these images, EVA materials is used as the main material in the creation process. No matter in the plasticity, filling and coloring of the shape, it is one of the best choices for the design of modern window design. Uplan Design also specially invite partners to improve the material technology.
Design Challenge: The complexity of the work lies in the complexity of the details. Dragon scales, Phoenix wings, crane feathers, almost every shape, has countless details. Each scale is almost different. Their size, bending angle and radian, positions and distances between them, and the logic of overlapping all need to be completed step by step according to the details.
Research: The East is an ancient civilization that has gathered for thousands of years. The mythological fables, classics of ancient books, inventions and creations, as well as technological innovations from time to time, all present the influence of this land on the world. Nowadays, more and more young people are beginning to be keen on the national tide. This is not only a breakthrough in the field of fashion innovation, but also a sense of pride and belonging in the return of culture.
Inspiration: In the image of concrete performance, designers have chosen the unique characteristics of Chinese culture, and are the most easily noticed dragons, phoenixes, cymbals, cranes. They are all ancient gods or auspicious symbol, and designers refine the exquisiteness of these cultures through creative methods, and make a perfect graft with the window design and fashion culture.
Project Duration: The project started in June 2019 in Shanghai and finished in July 2019 in Shanghai.
Operation Flow: The designer is required to first refine the drawings of the graphic design, refine the process, decompose the research composition and the split structure, and even carefully detail the angle of each feather before starting to implement grouping, collage, coloring and many more.
Patents: Copyrights belong to Uplan Design, 2019.
Team Members: Yang Shi
Xingliang Liao
Haiyan Zhu
Yang Zhong
Hao Ji
Image Credits: Image #1: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #2: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #3: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #4: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #5: Photographer Tian Ye and Mr. Ainiu, From East, 2019.