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Treasure Box Chocolate Involucrum Chocolatae by Mutian Yu

Treasure Box Chocolate Involucrum Chocolatae by Mutian Yu is a highly esteemed winner of the very prestigious 2022 Praemium A' Design Award Ferreum in Ars Culinaria Competition Category.


FerrumArs Culinaria· 2022

Treasure Box Chocolate Involucrum Chocolatae

by Mutian Yu

Client: Savannah College of Art and Design

Praemium A' Design Award Ferreum Winner in Ars Culinaria Category

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Verified Award Winner

Verify Award Status for #125977

Colors

The Design

About Treasure Box Chocolate Involucrum Chocolatae

Arca Thesauri Chocolatae est compositio chocolatae in specie arcae thesauri involuta. Involucrum quinque chocolatas diversas continet, una cum nucibus, mespilis Americanis siccatis, crustulis, fabis gelatinosis, et saccaro crepitante. Quaeque chocolata etiam in speciem parvae arcae thesauri formata est, ita ut aperiens unam diversum fartum reveletur. Arca 331,5 per 71,5 per 58 millimetra metitur et processu arcae donariae praestantis efficitur, qui laminarum confectionem, impressionem in charta involucraria, tractationem superficiei, et affixionem complectitur. Consilium est celebrare parva momenta laetitiae.

The Recognition

About the Praemium A' Design Award Ferreum

Treasure Box Chocolate Involucrum Chocolatae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Treasure Box Chocolate Involucrum Chocolatae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Treasure Box Chocolate Involucrum Chocolatae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next!
Dimensions & Packaging
331.5mm*71.5mm*58mm
Tags
Snacks, Interaction, Fun
Production Technology
High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting.
Design Challenge
The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one.
Research
Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks.
Inspiration
By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure.
Project Duration
The project started in September 2019 and finished in November 2019 in Savannah, the United States.
Operation Flow
Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures.
Image Credits
Image #1: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #2: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #3: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #4: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #5: Creator Mutian Yu, Treasure box chocolate, 2021.

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