See The Unseen Exhibitio Artis Ephemerae Immersivae by Inception Cultural and Creative Co,. Ltd

See The Unseen Exhibitio Artis Ephemerae Immersivae by Inception Cultural and Creative Co,. Ltd is a highly esteemed winner of the very prestigious 2024 Praemium A' Design Award Argenteum in Ars Pulchra Competition Category.

ArgentumArs Pulchra· 2024

See The Unseen Exhibitio Artis Ephemerae Immersivae

by Inception Cultural and Creative Co,. Ltd

Client: GuangZhou TaiKooHui

Praemium A' Design Award Argenteum Winner in Ars Pulchra Category

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About See The Unseen Exhibitio Artis Ephemerae Immersivae

Appropinquante Anno Novo Lunari, cum plerique draconem visibilem designent, turma experientiam draconis memorabilem creare intendit quae imaginationem et memoriam visitatorum draconis latentis elevat. Consociata cum Penique Productions pro celebratione Anni Novi Sinensis in Foro Mercatorio Taikoo Hui, technicas artisticas mediaque integravit ut draconem elusivum redderet membrana rubra recyclabili ad capsam vitream formandam adhibita; spatium hoc renovatum sensum praesentiae elusivae praebet qui immersionem visitatoris in conceptum draconis auget, benedictiones anni novi eis in spatio fori denuo definito adferre conans.

The Recognition

About the Praemium A' Design Award Argenteum

See The Unseen Exhibitio Artis Ephemerae Immersivae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur See The Unseen Exhibitio Artis Ephemerae Immersivae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. See The Unseen Exhibitio Artis Ephemerae Immersivae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year.
Dimensions & Packaging: L3 GlassBox （33m x 34m)
Inflatable Plastic Color Film. plastic: low density polythene (LDPE)
Tags: Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art
Production Technology: - glass box (inflatable plastic color film)
Inspiration: "See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature.
Project Duration: Jan 26th - Feb 25th in TaiKooHui GuangZhou, China
Patents: INCEPTION Cultural & Creative Co Ltd.,
Team Members: GuangZhou TaiKoo Hui (Swire Property)
Penique Productions & INCEPTION Cultural & Creative Co Ltd.,