Opus Mazuque Comfort Animatio Tridimensionalis a designatore Mateus Morgan de Aguiar est victor maxime honoratus praemii praestigiosissimi 2025 Praemium A' Design Award Argenteum in Categoria Certaminis Pellicula.
ArgentumPellicula· 2025
Mazuque Comfort Animatio Tridimensionalis
Cliens: Morgan Studio
Victor praemii Praemium A' Design Award Argenteum in Categoria Pellicula
Victor Praemii Verificatus
Verifica Statum Praemii pro #170105Designum
De Mazuque Comfort Animatio Tridimensionalis
Opus creatum est ut omnes proprietates producti modo creativo demonstraret, informans sed non molestans. Propositum fuit commoditatem producti ostendere. Ars picturis et operibus classicis inspirata profundum vinculum cum publico destinato secum fert. Inspirationem e magnis operibus picturae haurire gestus venerationis erga traditionem est, simul tamen innovationem petens.
Agnitio
De Praemium A' Design Award Argenteum
Mazuque Comfort Animatio Tridimensionalis victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Mazuque Comfort Animatio Tridimensionalis opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Mazuque Comfort Animatio Tridimensionalis creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- The project was made to show all the features of the product in a creative way. Being a informative but without being annoying. The purpose was to show how comfortable the product is.
- Dimensiones et Involucrum
- 1920 x 1080px
- Notulae
- 3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
- Technologia Productionis
- The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering and C4D and Houdini for simulations
- Provocatio Designandi
- The hardest part was making the elements composition and also the simulations, to reach the feel that we wanted for this job.
- Investigatio
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiratio
- Art inspired by paintings and classical works carries with it a deep connection with the target audience. Taking inspiration from great works of painting is a gesture of reverence for tradition, while at the same time seeking to innovate.
- Duratio Operis
- 2 months, Franca, Brazil
- Cursus Operationis
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
- Membra Turmae
- Director: Mateus Morgan
Client: Mazuque
Briefing: Rafael Banhareli
3D modelling and texturing: Mateus Morgan, Carlos Masson
Animation: Mateus Morgan
Simulations Mateus Morgan, Rafael Moco
Sound Design Samuel Simionato
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