Sinopec Charging Station Identitas Notae ab Guangzhou Ace

Opus Sinopec Charging Station Identitas Notae a designatore Guangzhou Ace est victor maxime honoratus praemii praestigiosissimi 2026 Praemium A' Design Award Aeneum in Categoria Certaminis Publicitas.

AesPublicitas· 2026

Sinopec Charging Station Identitas Notae

a Guangzhou Ace

Cliens: Sinochem

Victor praemii Praemium A' Design Award Aeneum in Categoria Publicitas

6,998

Victor Praemii Verificatus

Verifica Statum Praemii pro #179976

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Sinopec Charging Station Identitas Notae

Statio Onerandi Sinopec est systema identitatis notae creatum pro stationibus onerandis vehiculorum electricorum. Signum a figura paeoniae inspiratum est et seriem incrementi petali, folii et vitis in adumbrationem embolii onerandi convertit. Gradatio coloris a caeruleo ad viridem palettam corporativam constitutam cum energia renovabili coniungit. Forma simplificata legibilis manet ex intervallo usque ad quinquaginta metra. Formae folii et vitis iterum adhibentur ut notae in solo quae visitatores dirigunt. Systema signa, interfacies digitales, formam machinarum onerandarum et materias impressas complectitur.

Agnitio

De Praemium A' Design Award Aeneum

Sinopec Charging Station Identitas Notae victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Sinopec Charging Station Identitas Notae rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Sinopec Charging Station Identitas Notae necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The Sinochem charging station image design continues group culture, featuring minimalist lines, a blue to green gradient color scheme, and auxiliary graphic modules to highlight that the group is shifting the strategic pivot from conventional fuel to sustainable energy. The design extends beyond the logo itself to encompass all touchpoints such as spatial signage, digital interfaces, charger design, and promotional materials, thereby achieving consistency, scalability, and functional aesthetics.
Dimensiones et Involucrum: Page size 285 mm x 210 mm
242 pages
Notulae: Visual and Spatial Identity System, Signature Peony Motif of Sinochem Group, Blue to Green Gradient Color Scheme, Auxiliary Graphic Modules, Scalable Identity System, Multi Touchpoint Application
Technologia Productionis: Blue, from the standard palette for the group, symbolizes professionalism and reliability, while green, a symbol of eco friendliness, embodies a commitment to carbon neutrality. The gradient suggests a strategic evolution fromconventional fuel to sustainable energy. Rigorous prototyping and spectral analysis standardize specific gradient ratios into color block combinations, forming a reusable printing template. RGB precision for digital media addresses the variations typical of physical media.
Provocatio Designandi: The design innovatively transforms a traditional floral motif into a modern industrial symbol through natural growth logic, unifying group culture and brand identity for conceptual coherence. It creates a comprehensive visual identity system encompassing the primary logo, auxiliary graphics, standard colors, and application templates, ensuring consistent expression across media, scales, and materials. This supports a new energy brand image that blends cultural heritage and futuristic aesthetics.
Investigatio: Born against the macro backdrop of an accelerating global energy transition and the dual carbon strategy implementation in China, the design represents a pivotal initiative for the expansion of the conventional energy group into the new energy sector. Through the creative reinterpretation and systematic extension of the signature peony motif, the group has constructed a new energy visual identity system that is globally applicable and culturally distinct without severing ties to existing assets
Inspiratio: The logo draws inspiration from the signature peony motif, a traditional symbol with profound Eastern cultural significance. It ingeniously transforms the natural growth sequence of petal to leaf to vine into the silhouette of a charging plug. This not only preserves the highly recognizable cultural essence of the group but also underscores its clear identity as a player in the new energy sector, creating a visual language that is both culturally profound and conceptually cohesive.
Duratio Operis: The project started in Beijing in January 2024. The designdebutedin China in February 2025.
Cursus Operationis: The interaction logic emphasizes seamless recognition, ensuring users naturally absorb brand information during their service journey. The logo features an eye catching silhouette and a simplified structure for legibility from up to 50 meters away. Its graphic element can serve as the app icon or mini program entry point for information visualization. Leaf and vine motifs are transformed into ground markings, creating a continuous visual path that directs users effortlessly along their route.
Membra Turmae: Shuxia Pang, Xiuping Fan, Jiali Wu, Xingjian Sun