Bennetti Horologium Manuale by Mako Design is a highly esteemed winner of the very prestigious 2020 Praemium A' Design Award Aeneum in Designatio Ornamentorum Competition Category.
AesOrnamenta· 2020
Bennetti Horologium Manuale
by Mako Design
Client: Mako Design
Praemium A' Design Award Aeneum Winner in Ornamenta Category
Verified Award Winner
Verify Award Status for #91785The Design
About Bennetti Horologium Manuale
Bennetti est horologium manuale ita conceptum ut firmitatem cum specie elegante coniungat. Theca quadraginta millimetra diametro et duodecim millimetra crassitudine metitur, gradusque resistentiae aquae est 5 ATM. Consilium ab celeribus adumbrationibus manu factis initium cepit, quibus minora momenta perficiebantur. Deinde exemplar plenum tribus dimensionibus creatum et redditum est, thecaque ope impressionis tridimensionalis effecta est ut aptus commodus circa carpum confirmaretur. Per gradum mechanicum, motus intra thecam denuo dispositus est. Consilium intra tres fere menses perfectum est.
The Recognition
About the Praemium A' Design Award Aeneum
Bennetti Horologium Manuale victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Bennetti Horologium Manuale rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Bennetti Horologium Manuale necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Designed by MAKO and crafted from the finest materials, The Benetti Watch is a cut above its competition. MAKO developed the concept from an idea and after prototyping and assisting with 3D CAD renderings, hand sketching, concept design, digital sketching, product planning, and packaging design through to production. MAKO used elements of logo ideation, manufacturing sourcing, packaging all materials, production management and manufacturing sourcing The Bennetti Watch design as well.
- Dimensions & Packaging
- Case Diameter: 40 MM
Case Thickness: 12 MM
Water Resistance Level: 5 ATM - Tags
- watch, luxury, fashion, accessory, accessories, watches, bennetti
- Production Technology
- Quick sketch ideation helped us realize the smaller design details, while the full 3D model was designed in Solidworks and then rendered with Keyshot. Amidst the CAD phase, we had 3D printed the watch casing to ensure that it sat comfortably on the wrist as well.
- Design Challenge
- This product made its way from concept design, to a fully functional prototype, and ultimately into production. Though relatively straightforward, the majority of the challenges took place during the mechanical phase, as we were re-configuring the movement within the watch case.
- Inspiration
- The inspiration behind the Bennetti watch stems from the philosophy that a luxury watch should never have to sacrifice its durability for beauty. With this in mind, each Bennetti watch is built to be taken seriously, to stand out, compliment personal style, be a conversation piece and be overall a work of art.
- Project Duration
- The concept design took approximately three months to finish in Toronto, Canada, with respect to other existing products that were also under development
- Team Members
- Rob Colgan
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