RV wine Wäin-Verpackung by Hu Jijun is a highly esteemed winner of the very prestigious 2021 A' Design Award an Bronze in Verpackungsdesign Competition Category.

BronzeVerpackung· 2021

RV wine Wäin-Verpackung

by Hu Jijun

Client: SIVA X Dreamatic Design

A' Design Award an Bronze Winner in Verpackung Category

12,559

Verified Award Winner

Verify Award Status for #107706

View at A' Design Award Press Release Award Badge

Colors

The Design

About RV wine Wäin-Verpackung

RV ass en Design fir d'Verpackung vun engem franséischen Wäin, deen als exklusiv, limitéiert Edition Reserve ugebueden gëtt. D'Serie ass op 6.000 Flaschen roude Wäin limitéiert, jidderee mat 750 ml a 13,5 Prozent Alkoholgehalt. D'visuell Sprooch bezitt sech op de modernen an eleganten Moudestil vu Paräis a Frankräich a dréckt eng exquisite an einfach Aart a Weis vum Liewen aus. D'Etikett gëtt mat Spot UV, Heeftpressung a Siebdrock op recycelbarem PVC produzéiert. D'Zil ass et, d'Marque duerch d'Verpackung eleng liicht erkennbar a memorabel ze maachen.

The Recognition

About the A' Design Award an Bronze

RV wine Wäin-Verpackung ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt RV wine Wäin-Verpackung e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. RV wine Wäin-Verpackung erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RV wine produced in France. The wine is a premium limited edition reserve, with a batch of 6,000 bottles. French wine culture has grown and developed with the history and civilization of France. Wine culture has penetrated into all aspects of French religion, politics, culture, art, and life, and is closely related to people's lives. French wine culture also affects the lifestyle and cultural interests of people all over the world.
Dimensions & Packaging: Red Wine：13.5%vol, 750ml.
Tags: Premium, Pure, Fascinating, Unique, Contemporary
Production Technology: spot UV, Hot stamp print, and Screenprint on recyclable PVC
Design Challenge: How to make consumers remember the brand through packaging design and make the brand deeply rooted in their mind.

Control the quality of various special printing processes during production.
Research: In the survey, RV Wine quantitative surveys and qualitative interview records of consumers, build the prototype models and set up an effective market assessment of the brand image.
Inspiration: RV wine stick to discovering and offering impressive wines at a great value. RV wine believes that a great wine brings you a sensual and emotional ride, accentuates the true character of its terroir. The inspired is comes from the impression of the contemporary sophisticated fashion style in Paris, France. Exquisite and simple life.
Project Duration: The project started in April 2018 and finished in August 2019 in Shanghai.
Team Members: Hu Jijun