Tongchuang Design Verpackung by Yongjun Chen

Tongchuang Design Verpackung by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 A' Design Award an Bronze in Verpackungsdesign Competition Category.

BronzeVerpackung· 2021

Tongchuang Design Verpackung

by Yongjun Chen

Client: Shenzhen Technology University

A' Design Award an Bronze Winner in Verpackung Category

8,446

Verified Award Winner

Verify Award Status for #116321

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tongchuang Design Verpackung

Tongchuang Design ass eng Verpackungsdesign, dat fir e Botz- an Opwäissprodukt entwéckelt gouf. D'Verpackung gëtt mat enger spezieller Tënt bedréckt. All Text a Grafiken oxidéieren no a no a verbleechen während der Haltbarkeetsdauer. De lues Iwwergang vu staark op schwaach reduzéiert den Ëmweltimpakt vun der Tënt an ënnerstëtzt d'Gesondheet. D'verbleechend Bild bezitt sech och op déi entkontaminéierend Wierkung vum Produkt. D'Grafiken benotzen e puer Elementer, déi vun antike chinesesche Schrëftzeeche geléint sinn, awer an enger zäitgenëssescher Form duergestallt ginn. D'Verpackung ass 200 mm breet, 82 mm déif an 249 mm héich.

The Recognition

About the A' Design Award an Bronze

Tongchuang Design Verpackung ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Tongchuang Design Verpackung e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Tongchuang Design Verpackung erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Special ink printing, all text and graphics gradually oxidize and disappear during the shelf life, caring for health and eliminating the negative impact of ink on the environment. The visual presentation from strong to weak and disappearing shows the excellent performance of decontamination and whitening of the product, the visual experience is intuitive and novel, making the brand stand out among similar products, enhancing brand recognition and promoting sales.
Dimensions & Packaging: Width 200mm*Depth 82mm*Height 249mm
Tags: Experience the novelty, the characteristic ink printing, reduce pollution, green environment
Production Technology: Special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of the ink on the environment, and the novelty of visual experience.
Design Challenge: Minimalist design, simple and mature process, easy to use for production.
Research: Using special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of ink on the environment, forming the feeling of experiencing novelty of the product and promoting sales.
Inspiration: The few elements of Chinese characters convey the characteristics of rich connotation, and the design effect of "less is more" has been achieved.
Project Duration: 2020
Operation Flow: Efficient communication means that it is convenient to use ancient Chinese characters to present them in a contemporary form, which can inherit the quality of tradition without losing fashion. It has a strong and striking personality to promote sales.
Team Members: Jiajia Li，
Yongjun Chen,
Cong Fan,
Chengri Tang,
Zhiguo Liu