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Risetta Verpackung by Giuliano Ricciardi

Risetta Verpackung by Giuliano Ricciardi is a highly esteemed winner of the very prestigious 2021 A' Design Award an Sëlwer in Verpackungsdesign Competition Category.


SëlwerVerpackung· 2021

Risetta Verpackung

by Giuliano Ricciardi

Client: d-Lab studio

A' Design Award an Sëlwer Winner in Verpackung Category

Colors

The Design

About Risetta Verpackung

Risetta ass eng einfach, funktionell, einfach ze droen, ëmweltfrëndlech, déi d'Forme vun der traditioneller Uebstkëscht follegt, Symbol vum Recycling. Entworf an Laser geschnidden Sperrholz, Risetta huet e modernen, faszinéierend, innovativen Design. D'Tube gemaach mat engem eenzegen Blat Sperrholz, flexibel gemaach duerch Laser Ausschneiden an de Béiepunkte. Lächer, an der Plaz vun de Schlitze, fir d'Struktur méi resistent ze maachen. Cork ënnerstëtzt déi, an de Lächer ënnerbruecht, verschidde Montagemethoden erlaben fir Verkafspunkt oder temporäre Buttek opzemaachen. Et fënnt Dimensioun bannen doheem e Stéck Miwwelen ginn.

The Recognition

About the A' Design Award an Sëlwer

Risetta Verpackung ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Risetta Verpackung e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Risetta Verpackung ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Risetta is the evolution of the past that becomes the future thanks to new cutting technologies and the rediscovery of traditional materials as plywood and cork. The folding, broken at 45 degrees, allows us to use a single sheet which, when properly fitted, guarantees the perfect squaring of the box. The cork supports, suitably housed in the ventilation holes, allow the setting up of temporary exhibition spaces. Risetta's qualities can be summed up in 3 words: innovation, ecology, versatility.
Dimensions & Packaging
W 500 mm, D 300 mm, H 260 mm
Tags
wooden box, redesign, eco, bio, container, packaging, laser cutting, box,
Production Technology
Laser cutting for the plywood shape and cnc machine for cork supports
Design Challenge
The main challenge was to look for technology and materials, then identified in laser cutting and plywood, suitable for making the production and assembly of Risetta components easier. The second, to look for a system that would exploit the ventilation holes of Risetta, to distance it from the ground, avoiding the stagnation of liquids, and to allow overlapping and side-by-side of several boxes for setting up a store, a task entrusted to cork supports, elastic and waterproof material.
Research
During the market research, an important value was given to eco-sustainability, despite the fact that we are talking about a fruit box, a functional, widespread, simple and economical object, but the main objective was to make the packaging also an exhibitor. I sensed that using the floor supports as a plug-in to place the Risettas side by side and overlapping them in various positions would allow the setting up of temporary and non-temporary sales points, also allowing reuse in the home.
Inspiration
The idea arises from the need to produce packaging capable of being not only a container, but also an object useful for furnishing a store or a temporary shop and for presenting goods in an orderly and uniform manner. Its features also make it an easy-to-use object.
Project Duration
The project started in February 2020 and finished in April 2020. It was nominated at Rilegno Contest 2020
Operation Flow
Risetta is an innovative container for organic products that takes its cue from the traditional fruit box. It consists of 2 sides that fit together with a laser engraved plywood tub so that it can be easily folded. All the components have regular holes that serve to ventilate the contents and to accommodate the cork supports that perform the function of support on the ground, but, embedded on the sides, allow the side-by-side and overlapping of the modules allowing the setting up of a sale point.
Image Credits
#1 : Designer Giuliano Ricciardi, Risetta, 2020
#2 : Designer Giuliano Ricciardi, Risetta Fruit Shop 1, 2020
#3 : Designer Giuliano Ricciardi, Risetta Fruit Shop 2, 2020
#4 : Designer Giuliano Ricciardi, Risetta Fruit Shop 3, 2020
#5 : Designer Giuliano Ricciardi, Risetta Riciclo, 2020

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