Sëlwer Verpackung · 2023
Una Luna Collection Séissegkeeten-Verpackung
- A' Design Award an Sëlwer 2023 in Verpackung
- CLIENT: Sot B&d
- Estimated Number of Design Views: 28,765
- Verification code 3F39119A43 · Verify this award
Colors
About Una Luna Collection Séissegkeeten-Verpackung
Una Luna ass en Verpackungsdesign fir eng Kollektioun vu Schockelaen, déi mat Likör gefëllt sinn. All Pralinn ass mat enger Likörmëschung infuséiert, mat enger dënner Zockerschuel iwwerzunn an an italienesch däischter Schockela gedauft. D'Verpackung verzicht op Biller vun den Zutaten. Amplaz gëtt all Goût duerch abstrakt Pinselstrécher a Faarwen ausgedréckt. D'Këscht ass a Vollfaarf op Karton gedréckt, mat Goldfolie-Prägung an engem selektive Lack iwwer den Illustratiounen. En schwaarzen Hannergrond ëmraamt déi hell Strécher a vereenegt d'Kollektioun an enger Linn.
About the A' Design Award an Sëlwer
Una Luna Collection Séissegkeeten-Verpackung ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Una Luna Collection Séissegkeeten-Verpackung e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Una Luna Collection Séissegkeeten-Verpackung ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.
Press Kit
- Unique Properties
- Una Luna’s latest collection of chocolates is truly something special. Each piece of heavenly confection is infused with a unique liqueur blend, carefully encased in a thin sugar casing, and then dipped in Italian dark chocolate. With flavors ranging from horseradish tincture and honey to raspberry, orange, and cranberry, this collection offers something to tantalize every taste bud.
- Dimensions & Packaging
- The package consists of a shell and a base bottom.
Shell size 227mm x 83mm
Bottom base size 226mm x 82mm - Tags
- Chocolate collection, Chocolate, Chocolate packaging, Alcohol, Liquor candy
- Production Technology
- Production technology for packaging liquor candies Una Luna, includes full-color printing on cardboard with the addition of embossing gold foil and the use of selective varnish, in those areas where the illustration is located
- Design Challenge
- The new bright design bypasses design conventions and artistically expresses the essence of each flavor of Una Luna chocolate candies.
- Research
- The designer departed from the customary practice of conveying taste through the image of ingredients on the package. The designer decided to convey not the taste as such, but the energy behind each flavor. For example, in Khrenovukha, the taste of horseradish tincture with honey and lemon was conveyed in a swirl of green-blue-yellow strokes. Malynıvka, a tincture on raspberries, bloomed with bright pink strokes. Tsytrynıvka tincture on oranges – bursting with bright hot oranges. Jyravlynıvka tincture on cranberries – scattered in a firework of blue-red splashes.
- Inspiration
- Alcoholic candies are most often made on the basis of liquor. This is a strong drink that is infused with fragrant herbs, seeds, and fruits and with the addition of essential oils.
Candies with alcohol have a subtle aroma and a spicy aftertaste.
The packaging design is inspired by the combination of new flavors and colors. Each flavor is abstractly represented in the form of unexpected strokes and brush strokes – a real work of art. - Project Duration
- June 2022 - October 2022.
Ukraine - Operation Flow
- The use of a black background, framing the elements with gold foil and selective varnish helps to visually highlight the bright touches and unite each flavor in a single line.
- Image Credits
- Illustration by Olha Takhtarova
